Director, Data & Platforms — Audience & Ad Tech Leader
UNAVAILABLE
Chicago (IL)
On-site
USD 132,715 - 190,680
Full time
14 days+
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Benefits offered by this job
Medical coverage
Dental coverage
Vision coverage
401K
Parental care leave
Tuition reimbursement
Flexible time off
Job summary
Spark Foundry is seeking a Director to lead the Audience Design team in Chicago. This role will require driving ad and marketing technology integration, guiding the use of audience data for media strategies, and managing a team of specialists. Candidates should have over 8 years of experience in digital media, strong technical skills, and the ability to articulate strategies effectively. A robust benefits package is offered, including medical, dental, and flexible time off.
Qualifications
8+ years experience in digital media and ad technology.
3+ years team managing 2+ direct reports.
In-depth technical knowledge of ad and marketing technology.
Strong understanding of digital media planning and management processes.
Expert knowledge with Identity Solution tools.
Understanding and usage of CDP.
Responsibilities
Be an expert on audience and data-led digital advertising.
Guide the use of audience data for media strategies.
Explain technical concepts in ordinary terms.
Identify opportunities and educate clients.
Develop personalization strategy across all channels.
Oversee relationships with CDP and data technology solutions.
Skills
Experience in digital media
Team management
Technical knowledge of ad technology
Understanding of digital media planning
Articulation of vision to clients
Expert knowledge of Identity Solution tools
Expert understanding of CDP
Data flow understanding
Job description
Spark Foundry is seeking a Director to lead the Audience Design team in Chicago. This role will require driving ad and marketing technology integration, guiding the use of audience data for media strategies, and managing a team of specialists. Candidates should have over 8 years of experience in digital media, strong technical skills, and the ability to articulate strategies effectively. A robust benefits package is offered, including medical, dental, and flexible time off.