Director, Creator Acceleration

ShopMy

New York (NY)

On-site

USD 160,000 - 170,000

Full time

14 days+

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Benefits offered by this job

Equity in ShopMy

Flexible PTO

14 weeks of parental leave

Wellness & Social Stipend

Learning & Development Stipend

401k program with contribution

Wellhub Membership

Company retreats

Birthday PTO

Job summary

ShopMy is looking for a Director of Creator Acceleration in New York to lead the growth of its Acceleration creator segment. This role involves overseeing strategy, building scalable programs, and ensuring the effective performance of creators. With a salary range of $160,000 to $170,000, the position also offers benefits such as equity, flexible PTO, and 14 weeks of parental leave. A strong track record in leadership and strategic thinking within the creator economy is essential.

Qualifications

Proven experience in leading and scaling teams in a performance-driven environment.
Strong understanding of creator economy dynamics.
Ability to develop and implement effective strategies.

Responsibilities

Own strategy and growth of the Acceleration creator segment.
Design end-to-end strategy for creator habituation.
Build scalable 1:Many acceleration programs.

Skills

Leadership

Strategic thinking

Performance analysis

Cross-functional collaboration

Education

Bachelor's degree

Relevant certifications

Job description

Join ShopMy – Powering the Future of Digital Marketing

ShopMy is revolutionizing the future of e-commerce by building the infrastructure for human‑led curation at scale.

ShopMy enables brands to launch and scale high‑impact, performance‑driven creator programs, while empowering the most influential creators to monetize their influence and partner directly with the brands they love. Through this operating system, ShopMy powers consumers to discover and buy the world’s best products through premium brands, culture‑driving tastemakers, and authentic human curation.

ShopMy recently became a unicorn, raising at a $1.5B valuation with backing from Bessemer Venture Partners, Avenir Growth Capital, and Bain Capital Ventures. If you’re excited to help shape the future of curated commerce at the intersection of technology, culture, and taste, we’d love to meet you.

Role overview

The Director, Creator Acceleration will own the most critical inflection point in a creator’s journey on ShopMy - the moment between first earn and true commitment. This role is accountable for building and scaling the team, systems, and operating model that turn early momentum into lasting, repeatable performance. As the person closest to creators at the most pivotal stage of their growth, you will shape how ShopMy shows up for them when it matters most - deepening their engagement, removing friction from their path, and building the habits that define long‑term success on the platform.

Key responsibilities

Own the strategy, performance, and growth of ShopMy’s Acceleration creator segment
Design the end‑to‑end strategy to move creators from first earn to habituation
Build the roadmap, playbooks, metrics, and accountability model for acceleration
Partner closely with the Account Management team to deepen activation of high‑potential creators through structured 1:1 engagement
Build scalable 1:Many acceleration programs through the Creator Enablement function (Community, Education, Concierge, Operations)
Create clarity around segmentation, prioritization, and measurable outcomes across both tracks
Ensure the 1:1 and 1:Many strategies reinforce one another and operate as a unified engine
Partner cross‑functionally with Product, Marketing, Creator Amplification, and Events to improve the creator experience, support lifecycle initiatives, and enhance creator‑facing tooling
Scale the team and operating model

What success looks like

The teams, systems, and programs are built and running - community, account management, and performance levers are operating as a unified engine that satisfies brand demand
A healthy, growing pipeline of creators who are ready, activated, and driving revenue - supply meeting demand
The operating model is built, not improvised - playbooks exist for every stage of the creator journey, performance is tracked against clear funnel metrics, and the team knows exactly what to do when a creator stalls
You run multiple pilots at once, move fast, and have a clear instinct for what to double down on and what to kill
A high‑performing team that is well‑structured, well‑managed, and consistently delivering against funnel targets with clarity and accountability

In compliance with New York Pay Transparency Law, the salary range for this position is as shown. We note that salary information as a general guideline only, actual compensation may vary from posting based on the offer for this role, including the scope and responsibilities of the position, relevant work experience, key skills, education, training and business considerations.

New York Pay Range

$160,000 - $170,000 USD

The provided salary range is base salary, exclusive of bonus potential or commission and is a good faith estimate of cash compensation. ShopMy is flexible pending candidate's experience and how our business needs evolve throughout the search. Every employee of ShopMy receives equity on top of cash compensation!

Benefits