Director, Client Strategy & Proposals (Gen Z Focus)

Newbridge Marketing; United States; Hybrid; USD 105,000 - 125,000; Full time

Benefits offered by this job

Remote-friendly

Office stipend

401(k) retirement plan

Quarterly office stipend

Sabbatical

Medical coverage

Job summary

Newbridge Marketing is seeking a Director, Client Strategy to translate offerings into compelling media plans and stories that win business. You will build persuasive proposals, maintain up-to-date pricing, and develop client-ready materials while staying fluent in youth culture.

Remote-friendly with optional Portland, OR or Chicago, IL offices. You will lead cross-functional collaboration to pursue new verticals and respond quickly to RFPs, ensuring high-quality output and strategic alignment

Qualifications

• 7+ years of experience in marketing strategy, proposal development, or a related role, ideally within an agency environment.
• Proven track record building proposals, media plans and pitches that win new business.
• Deep fluency in Gen Z and Gen Alpha culture, trends, and platform behavior.
• Strong understanding of the collegiate marketing landscape a plus.
• Excellent storytelling and writing skills, with the ability to translate offerings into compelling narratives.
• Experience building sales enablement materials such as presentations, one-sheets, and case studies.
• Strong proficiency in presentation software (PowerPoint, Canva, or similar).
• Highly organized, with the ability to manage multiple proposals and fast turnarounds simultaneously.
• Comfortable working remotely and collaborating across distributed teams.

Responsibilities

• Translate Newbridge's offerings, products, and services into strategic stories and experiences that resonate with brand partners.
• Respond to RFPs and build media plans and proposals that clearly articulate Newbridge's value and support our ability to win new business.
• Own and maintain Newbridge's rate card, keeping pricing models current so every proposal starts from accurate, up-to-date numbers.
• Build internal budgets and client-facing media plans for each program, then translate them into polished, proposal-ready materials.
• Stay fluent in Gen Z and Gen Alpha culture, trends, and platform behavior to inform strategy across every pitch.
• Bring deep knowledge of youth and collegiate marketing landscape to every proposal and pitch.
• Build and maintain a library of sales enablement tools, including product-specific presentations, one-sheets, and case studies.
• Partner cross-functionally with sales, client services, and creative teams to develop proposals that are both compelling and feasible to execute.
• Partner with Account Executives to proactively pursue new verticals, creating pitch materials and creative sponsorship concepts that fuel outreach and help Newbridge break into new business.
• Manage a fast-paced proposal pipeline, meeting quick turnarounds and tight deadlines without sacrificing quality.

Skills

Marketing strategy

Proposal development

Gen Z culture

Gen Alpha culture

Collegiate marketing

Storytelling/writing

Sales enablement materials

Presentations (PowerPoint/Canva)

Project management

Tools

PowerPoint

Canva

Job description

Newbridge Marketing is seeking a Director, Client Strategy to translate offerings into compelling media plans and stories that win business. You will build persuasive proposals, maintain up-to-date pricing, and develop client-ready materials while staying fluent in youth culture.

Remote-friendly with optional Portland, OR or Chicago, IL offices. You will lead cross-functional collaboration to pursue new verticals and respond quickly to RFPs, ensuring high-quality output and strategic alignment