Director, Cart & Checkout — Growth & Conversion

Gap Inc.; Columbia (SC); On-site; USD 198,000 - 257,000; Full time

Benefits offered by this job

Merchandise discount

Paid time off

Volunteer hours

401(k) matching

Employee stock purchase plan

Medical, dental, vision

See more benefits

Job summary

Gap Inc. is seeking a Director of Product Management for Cart and Checkout to lead strategy across four brands and digital surfaces. You will own the shopping bag, checkout flow, and order confirmation, balancing conversion with a seamless customer experience.

Lead a team of PMs, collaborate across pricing, loyalty, and post-purchase groups, and drive data-driven experiments to maximize revenue. The role requires 9+ years in product management in ecommerce, 3+ years of people leadership, and

Qualifications

• Bachelor’s degree in Business, Computer Science, or related field; MBA or advanced degree preferred.
• 9+ years of product management experience in e-commerce, retail technology, or digital commerce.
• 3+ years of people leadership managing product managers.
• Proven experience building and scaling cart and checkout experiences that measurably improved conversion rates, average order value, or funnel completion.
• Strong technical acumen in e-commerce platform architecture and checkout funnel analytics.
• Exceptional cross‑functional influence across Engineering, UX, Data Science, and Brand partners.
• Experience with cart upsell and cross‑sell strategies, product recommendations, and basket-building mechanics.
• Experience with promotions engines, discount logic, and pricing transparency in multi-brand environments.
• Understanding of checkout flow optimization including address validation, order review, and accelerated checkout patterns.
• Familiarity with loyalty program integration at bag/checkout level, including benefits visibility and earning mechanics.
• Experience with checkout analytics platforms and funnel instrumentation.
• Experience designing or optimizing co‑branded credit card sign-up flows within e-commerce checkout.

Responsibilities

• Define and execute the product strategy for the shopping bag, checkout flow, and order confirmation across Gap Inc.'s platforms to drive conversion and reduce abandonment.
• Lead a team of product managers, owning product-area goals, delivery outcomes, and talent development.
• Present at Value Stream Performance Reviews with product-level goals and progress updates.
• Own cross-functional dependencies with pricing, loyalty, and post-purchase teams.
• Drive cart and bag strategy with upsell/cross-sell to increase average order value.
• Advance promotions and pricing visibility within the cart for clear discounting.
• Optimize the checkout flow to reduce drop-off and improve completion rates across web and app.
• Contribute to quarterly strategy planning, translating checkout trends into direction.
• Champion data-driven experimentation through A/B testing and analytics-driven iteration.
• Drive Gap credit cardholder acquisition at point of purchase within cart/checkout.

Skills

Product management

Team leadership

E-commerce

Analytics

Cross-functional collaboration

Checkout optimization

Education

Bachelor's degree in Business, Computer Science, or related field

MBA or advanced degree

Job description

Gap Inc. is seeking a Director of Product Management for Cart and Checkout to lead strategy across four brands and digital surfaces. You will own the shopping bag, checkout flow, and order confirmation, balancing conversion with a seamless customer experience.

Lead a team of PMs, collaborate across pricing, loyalty, and post-purchase groups, and drive data-driven experiments to maximize revenue. The role requires 9+ years in product management in ecommerce, 3+ years of people leadership, and