Director, Business Analytics & Insights

OMD; Chicago (IL); On-site; USD 90,000 - 130,000; Full time

Job summary

OMD in Chicago is seeking an Associate Director, Business Analytics to lead analytics initiatives across client campaigns. You will partner with planning and investment teams to translate data into strategic recommendations and drive measurable business outcomes.

The role requires 5–7 years of data and analytics experience in advertising or digital consulting, strong leadership, and excellent communication to present insights to clients and internal teams.

Qualifications

• A university degree and 5-7 years of data and analytics experience in advertising, management consulting, marketing or digital consulting.
• Knowledge of agency-side media campaign planning and execution process is desirable, but not required

Responsibilities

• Build a deep understanding of the client's strategic issues, initiatives and the competitive position.
• Ensure analytics efforts lead to clear, compelling and actionable insights; construct insightful narratives through sophisticated analytics techniques.
• Participate in the measurement plan development and execution.
• Lead and mentor analysts and managers.
• Present reports, POVs and other materials to clients on a regular basis over the phone and in person.
• Partner with Planning and Investment teams on annual budget setting, media plan development and ongoing budget/plan optimization.
• Lead and mentor direct reports: provide a roadmap for career growth and build/expand skills.
• Keep in front of industry trends by conducting research and training.

Skills

Industry knowledge

Integrated marketing analytics

Audience-based marketing

Solution development

Leadership & client relations

Communication & presentation

Team coaching

Ambiguity management

Education

Bachelor's degree

Job description

OMD in Chicago is seeking an Associate Director, Business Analytics to lead analytics initiatives across client campaigns. You will partner with planning and investment teams to translate data into strategic recommendations and drive measurable business outcomes.

The role requires 5–7 years of data and analytics experience in advertising or digital consulting, strong leadership, and excellent communication to present insights to clients and internal teams.