Director, Brand Partnerships & Cultural Collaborations

Fabletics; El Segundo (CA); On-site; USD 133,000 - 175,000; Full time

Benefits offered by this job

Hybrid Work Schedule

Discretionary Paid Time Off

Summer Fridays

Healthcare Plans

Employee Discounts

401k

Annual Bonus Program

Equity Program

Job summary

Fabletics is seeking a Director of Strategic Partnerships to drive high-impact brand collaborations and cultural partnerships that elevate the brand, expand our audience, and create meaningful moments in culture. This role sits at the intersection of brand, product, and commercial strategy, helping bring scalable collaborations to life across fashion, fitness, and lifestyle.

You will identify culturally relevant partners, structure mutually beneficial deals, and lead cross-functional execution

Qualifications

• 8–10+ years of experience in brand partnerships, strategic collaborations, business development, or marketing partnerships.
• Proven track record executing successful brand collaborations or partnership programs.
• Strong commercial instincts with experience evaluating partnership economics and ROI.
• Exceptional relationship-building and negotiation skills.
• Experience leading cross-functional projects in a fast-paced environment.
• Strong cultural awareness with interest in fashion, fitness, entertainment, and emerging trends.
• Strategic mindset with the ability to execute and deliver results.
• Foundational AI literacy, including experience with generative AI tools.

Responsibilities

• Drive execution of brand partnership and collaboration roadmap aligned with the strategy.
• Identify and develop a pipeline of culturally relevant partners across fashion, lifestyle, fitness, entertainment.
• Lead negotiations and execution for mid-tier brand collaborations and strategic projects.
• Manage partnerships end-to-end from concept development through launch.
• Build and maintain relationships with brands, agencies, and creative partners.
• Develop business cases and financial models to evaluate ROI.
• Collaborate with Brand, Product, Design, Merchandising, Legal, Finance, and Marketing to bring collaborations to market.
• Support execution and operational management of celebrity partnerships with the VP.
• Contribute to licensing opportunities with the broader partnerships team.
• Monitor cultural trends and competitive activity to inform future opportunities.

Job description

Fabletics is seeking a Director of Strategic Partnerships to drive high-impact brand collaborations and cultural partnerships that elevate the brand, expand our audience, and create meaningful moments in culture. This role sits at the intersection of brand, product, and commercial strategy, helping bring scalable collaborations to life across fashion, fitness, and lifestyle.

You will identify culturally relevant partners, structure mutually beneficial deals, and lead cross-functional execution