Director, Brand Insights & Growth Strategy

Subway; Miami (FL); On-site; USD 163,000 - 203,800; Full time

Benefits offered by this job

Pension/401K/RSP

Competitive Bonus

Tuition Reimbursement

Company Holidays

Volunteering time

Job summary

A prominent fast food chain in Miami is seeking a Director of Brand Insights to lead the brand insights team. This role involves transforming data into actionable insights, managing consumer research, and contributing to strategic planning. Ideal candidates have 10+ years in brand insights and extensive communication skills. The position offers a competitive salary range of $163,000 to $203,800 annually and various employee benefits including a 401K plan and tuition reimbursement.

Qualifications

• Minimum of 10 years’ experience in brand insights or consumer research.
• Experience in QSR or consumer brands preferred.
• Fluent in English; additional languages a plus.

Responsibilities

• Manage the development of surveys to assess consumer needs.
• Shape study designs and approve research methodologies.
• Present actionable insights to leadership.
• Develop partnerships with internal teams for strategic advice.

Skills

Brand health tracking

Consumer research

Statistical analysis

Survey design

Creative testing

Effective communication

Mentoring

Interpersonal skills

Education

Bachelor’s Degree in Marketing, Business, or related field

Job description

A prominent fast food chain in Miami is seeking a Director of Brand Insights to lead the brand insights team. This role involves transforming data into actionable insights, managing consumer research, and contributing to strategic planning. Ideal candidates have 10+ years in brand insights and extensive communication skills. The position offers a competitive salary range of $163,000 to $203,800 annually and various employee benefits including a 401K plan and tuition reimbursement.