Director, Aftermarket Growth & Support

Dobbs Equipment, LLC; Riverview (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

Dobbs Equipment, LLC in Riverview, FL is seeking a senior Aftermarket Sales & Marketing leader to drive parts, service, and technology revenue for Construction & Forestry.

You will develop strategies, lead programs, and monitor customer relationships using CRM, while coaching the PSSR group and aligning with factory partners.

This role requires travel, solid financial acumen, and a hands-on approach to grow aftermarket streams.

Qualifications

• Understanding of financial principles for Parts and Service operations.
• Experience with data analysis and database relationships.
• CRM experience is a plus.
• Familiarity with John Deere and heavy equipment lines.

Responsibilities

• Develops aftermarket sales and marketing strategic plans.
• Creates and monitors aftermarket marketing programs aligned with objectives.
• Leads development of targeted marketing strategies and events.
• Defines customer segments and growth strategies.
• Mentors and trains PSSR groups; supports staffing and commission goals.

Skills

John Deere & competitors

Financial principles

Data analysis

CRM experience

Education

Bachelor’s degree or equivalent

Tools

MS Office

Excel

CRM software

Job description

Dobbs Equipment, LLC in Riverview, FL is seeking a senior Aftermarket Sales & Marketing leader to drive parts, service, and technology revenue for Construction & Forestry.

You will develop strategies, lead programs, and monitor customer relationships using CRM, while coaching the PSSR group and aligning with factory partners.

This role requires travel, solid financial acumen, and a hands-on approach to grow aftermarket streams.