Director, Addressable Investment & Performance Media

Adelphi Group; New York (NY); Presencial; USD 120.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical and dental

401(k)

Flex spending

Life insurance

Disability

Employee stock purchase program

Paid family benefits

Descripción de la vacante

Omnicom Media in the United States seeks a senior media professional to lead addressable media programs, guiding audience strategy, optimization, and campaign architecture across paid social, paid search, and programmatic channels.

You will develop key performance reports, mentor managers and specialists, and ensure budgets, QA, and timelines are met while growing client partnerships with cross‑functional teams.

Formación

• Substantial experience in account management, planning, and/or performance media experience
• Very strong experience in developing robust, creative, and innovative paid social, paid search, or programmatic media programs
• Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.
• Extensive experience writing and presenting relevant information
• Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.
• Demonstrated ability to grow junior talent and help develop team skills / careers
• Knowledge of major social platforms a must. This includes understanding of buying & reporting within platforms at this level for QA and training for teams

Responsabilidades

• Serve as a resource for Managers, Senior Specialists, Specialists and Associates for advice and counsel as well as career development, training and motivating the team
• Recommend targeted, innovative media vehicles consistent with client’s strategies and objectives
• Become an expert in the client’s business and builds trusted partnerships with all levels of clients
• Develop, document, and implement Paid social media best practices within client accounts; Stay on top of the latest digital trends, innovations, and opportunities.
• Oversee Asana for task management and team collaboration
• Key participant in strategic media planning and execution
• Accountable for oversight of team structure and all day-to-day operations within the team for Paid Social
• Recognize and act on opportunities to grow business
• Develop, document, and implement Paid social media best practices within client accounts
• Responsible for QA of initial campaign sell build outs (ensure tracking, budgets, audiences, creatives, and timing are correct)
• Oversee client budgets to ensure plans do not exceed Media Authorizations; Responsible for reporting budget plans and commissions to internal finance teams

Conocimientos

Account management

Performance media

Paid social

Paid search

Cross-channel planning

Data reporting

Team leadership

Herramientas

Asana

Descripción del empleo

Omnicom Media in the United States seeks a senior media professional to lead addressable media programs, guiding audience strategy, optimization, and campaign architecture across paid social, paid search, and programmatic channels.

You will develop key performance reports, mentor managers and specialists, and ensure budgets, QA, and timelines are met while growing client partnerships with cross‑functional teams.