Direct Marketing Coordinator: Campaigns & Data Focus

Ultipro; Chandler (AZ); On-site; USD 45,000 - 65,000; Full time

Job summary

Wild Horse Pass Resort and Casino in Chandler, AZ is seeking a marketing professional to plan, execute, and manage multi-channel direct marketing campaigns including direct mail, email, SMS, and digital targeting. The role emphasizes data segmentation, campaign tracking, and collaboration with the Corporate Direct Marketing Manager.

You will work with casino systems and CRM/marketing cloud platforms, ensure data quality and compliance with CAN-SPAM and TCPA, and support campaign deployments

Qualifications

• High School diploma or GED required; associate/bachelor preferred in Marketing or Business.
• Experience coordinating database or direct marketing campaigns.
• Knowledge of CRM and marketing cloud platforms preferred.
• Strong project management, communication, and organizational skills.
• Ability to analyze data and report campaign performance.

Responsibilities

• Promotes excellent guest service in line with standards.
• Plan, execute, and manage multi-channel direct marketing campaigns.
• Coordinate database segmentation to support campaigns and initiatives.
• Collaborate with Corporate Direct Marketing Manager on campaign strategies.
• Work with casino systems to manage and validate data for targeting and tracking.
• Ensure compliance with data protection, CAN-SPAM, TCPA, and policies.
• Write and proof promotional content for direct mail and digital communications.
• Support marketing automation workflows and campaign deployments.
• Maintain data quality and assist other departments as needed.

Skills

Project management

Communication

Organizational skills

Data interpretation

Education

High School diploma or GED

Associate's or Bachelor's degree in Marketing / Business

Tools

SQL

CRM

Marketing automation platforms

Microsoft Office Suite

Data visualization tools

Job description

Wild Horse Pass Resort and Casino in Chandler, AZ is seeking a marketing professional to plan, execute, and manage multi-channel direct marketing campaigns including direct mail, email, SMS, and digital targeting. The role emphasizes data segmentation, campaign tracking, and collaboration with the Corporate Direct Marketing Manager.

You will work with casino systems and CRM/marketing cloud platforms, ensure data quality and compliance with CAN-SPAM and TCPA, and support campaign deployments