Direct Mail Strategy Architect

Nahan Printing, Inc; United States; Hybrid; USD 90,000 - 130,000; Full time

Job summary

Nahan Printing, Inc is seeking a Direct Mail Strategist to drive high-impact direct mail campaigns for a major client. You will develop tailored strategies using data-driven insights and a systematic process to maximize campaign effectiveness, addressing client needs and business objectives.

Responsibilities include identifying objectives, reviewing campaigns, budgeting, data mining, and testing. Travel up to 10–15% and collaboration with analytics teams are expected to deliver measurable

Qualifications

• Bachelor’s degree in Marketing, Business, or related field required.
• 5–10 years of direct mail marketing and client service experience, including 5+ years in a strategist role.
• Experience with direct marketing data and analytics collaboration.

Responsibilities

• Identify client business and marketing objectives and tactical goals.
• Review past direct mail efforts to identify opportunities for improvement.
• Devise a direct mail strategy including budget, planning, pricing, and results.

Skills

Excel skills

Campaign budgeting

Data analysis

Strategic thinking

Project prioritization

Customer service

Written and verbal communication

Team collaboration

Adaptability

English proficiency

Education

Bachelor’s degree in Marketing, Business, or related field

Master’s degree in Marketing is a plus

Tools

Database analysis

Data mining

Job description

Nahan Printing, Inc is seeking a Direct Mail Strategist to drive high-impact direct mail campaigns for a major client. You will develop tailored strategies using data-driven insights and a systematic process to maximize campaign effectiveness, addressing client needs and business objectives.

Responsibilities include identifying objectives, reviewing campaigns, budgeting, data mining, and testing. Travel up to 10–15% and collaboration with analytics teams are expected to deliver measurable