Digital Strategy & Campaigns Associate

Paycom - ATS

Minneapolis (MN)

On-site

USD 2,700 - 3,100

Part time

8 days ago

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Job summary

The Minnesota Daily in Minneapolis is seeking a Digital Strategy Associate to support the Audience Engagement Director by shaping our campus-wide digital presence across mndaily.com and social channels, including Facebook, X, Instagram, and email blasts. You will help plan campaigns, monitor post performance, collect backend event insights, and collaborate with the team in a fast-paced newsroom.

This role offers growth in digital marketing, analytics, and public relations within a

Qualifications

Must be a University of Minnesota student.
Strong communication and interpersonal skills.
Strong familiarity with social media platforms.
Strong analytical and problem-solving skills with attention to detail.
Strong planning and organizational skills to balance and prioritize work.
Proficiency with Google Suite.
Demonstrated knowledge of digital marketing (including web analytics, search engine optimization and email marketing), advertising, and public relations.
Attention to detail and strong organizational skills.

Responsibilities

Monitor and forecast advertising inventory on mndaily.com.
Analyze web traffic metrics and suggest solutions to boost web presence.
Communicate in an agency-like setting to develop social media strategies.
Monitor social platforms for engagement and make suggestions based on the performance of posts.
Strategize for social media campaigns.
Attend weekly Digital Strategy Department meetings and weekly 1-on-1 sessions.
Other duties as assigned