Digital Strategy & Activation Specialist

Publicis Groupe; New York (NY); On-site; USD 61,000 - 94,000; Full time

Job summary

APX Exchange, part of Publicis Groupe, is seeking a Specialist on the Digital Strategy & Activation Team in New York. You will support developing teams, delivering value to client campaigns, and managing day-to-day operations, collaborating with partners and colleagues to optimize outcomes.

The role requires 2–5 years in media with basic media knowledge, proficiency in Salesforce and MS Office, and strong financial acumen to guide campaign performance and budgeting.

Qualifications

• 2–5 years of experience with basic knowledge of media.
• Background in Agency Planning/Investment, Media Sales, Consulting or Media Client Side.
• Proficient in Salesforce and MS Office Suite (Excel preferred).
• Strong media financial acumen.
• Business financial acumen preferred.
• Basic understanding of the media landscape.

Responsibilities

• Understand team roles and train Sr Associates and billing staff.
• Lead campaign activation and RFP/post-sale processes for mid-level accounts.
• Ensure accurate delivery and billing through Prisma, invoices and the Unbilled Report; maintain client/vendor communications.

Skills

Media basics

Media investment

Tools

Salesforce

MS Office Suite

Excel

Job description

APX Exchange, part of Publicis Groupe, is seeking a Specialist on the Digital Strategy & Activation Team in New York. You will support developing teams, delivering value to client campaigns, and managing day-to-day operations, collaborating with partners and colleagues to optimize outcomes.

The role requires 2–5 years in media with basic media knowledge, proficiency in Salesforce and MS Office, and strong financial acumen to guide campaign performance and budgeting.