Digital Activation Lead — Strategy & Campaign Growth

Publicis Groupe Holdings B.V

New York (NY)

On-site

USD 50,000 - 74,000

Full time

3 days ago
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Benefits offered by this job

Medical coverage
Dental coverage
Vision coverage
Disability insurance
401k
Parental leave
Tuition reimbursement
Flexible time off

Job summary

The Senior Associate role at Apex, Publicis Groupe’s futures marketplace in New York, supports the Digital Strategy & Activation Team to understand the media landscape, negotiate terms with partners, and plan client media buys that meet business goals.

Key duties include developing teams, delivering value through partner offerings, and managing post-sale and billing processes. 1–2 years of media experience and strong Excel/Salesforce skills are required.

Qualifications

  • 1–2 years of basic media knowledge required.
  • Diverse backgrounds welcome including agency planning, media sales, consulting, or client-side.
  • Proficiency in Salesforce and MS Excel.

Responsibilities

  • Contribute to training and assisting Associates with role-specific questions.
  • Supports goals of Associates.
  • Understand partner portfolio offerings through attending meetings and taking note.
  • Identifies performance issues with partners.
  • Learn how to form recommendations that align with APEX goals.
  • Support executing campaign management and delivery for select standard-level accounts.
  • Learn fundamentals of financials.
  • Understand account management principles and execute performance for select accounts.
  • Understand campaign lifecycle and post-sale processes.
  • Understand billing process through RFI, invoice reconciliation in OX/Prisma, and Unbilled Report approvals.
  • Proficient in MS Office, OX/Prisma, Salesforce; keep Salesforce up to date.

Skills

Media knowledge
Agency planning
Investment experience
Salesforce
Excel proficiency
Financial acumen
Team collaboration

Tools

OX/Prisma
Salesforce
Excel

Job description

The Senior Associate role at Apex, Publicis Groupe’s futures marketplace in New York, supports the Digital Strategy & Activation Team to understand the media landscape, negotiate terms with partners, and plan client media buys that meet business goals.

Key duties include developing teams, delivering value through partner offerings, and managing post-sale and billing processes. 1–2 years of media experience and strong Excel/Salesforce skills are required.

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