Digital Revenue Leader — Uncapped Commission & Benefits

WCCB Charlotte; Indiana (PA); On-site; USD 90,000 - 135,000; Full time

Benefits offered by this job

Competitive base + uncapped commission

Full benefits: health, dental, vision,

401(k)

Job summary

WOLO-TV Columbia is seeking a Digital Sales Manager to lead our digital advertising initiatives. You will own revenue growth, build high-impact campaigns across streaming, OTT/CTV, and station digital assets, and guide the digital sales team to deliver integrated broadcast+digital solutions.

You will collaborate with account executives and other teams to close deals, optimize campaigns, and provide data-driven reporting that demonstrates strong ROI. Equal opportunity employer.

Qualifications

• 3-5+ years of digital media sales experience.
• Proven track record of smashing digital revenue goals and building strong client relationships.
• Deep knowledge of streaming, OTT/CTV, programmatic video/display/audio, paid social, paid search, targeted email.
• Killer presentation and negotiation skills.
• High energy, strong leadership, and the ability to motivate a team.

Responsibilities

• Develop bold digital sales strategies across streaming, OTT/CTV, and paid channels.
• Lead, coach, and energize the digital sales team with the General Sales Manager.
• Prospect with AEs, gather client objectives through CNAs, craft strategy proposals and pitches, and close multi-platform deals.
• Manage inventory, pricing, and campaign performance to maximize opportunities.
• Stay ahead of digital trends, audience data, and ad tech to educate clients and the sales team.
• Collaborate with news, creative services, and the corporate web team to grow audience and revenue on the station side.
• Work with Digital Ad Ops to optimize and report campaign insights and ROI.

Skills

Digital media sales

Leadership

Negotiation

Presentation skills

Streaming/OTT/CTV knowledge

Education

Bachelor's degree in marketing, business, communications, or related field

Tools

Word

PowerPoint

Excel

Job description

WOLO-TV Columbia is seeking a Digital Sales Manager to lead our digital advertising initiatives. You will own revenue growth, build high-impact campaigns across streaming, OTT/CTV, and station digital assets, and guide the digital sales team to deliver integrated broadcast+digital solutions.

You will collaborate with account executives and other teams to close deals, optimize campaigns, and provide data-driven reporting that demonstrates strong ROI. Equal opportunity employer.