Digital Programmatic Activation Manager

Omnicom Media; New York (NY); On-site; USD 50,000 - 95,000; Full time

Benefits offered by this job

Health/vision/dental insurance

401(k)

Flexible Spending Accounts

Paid vacation

Parental leave

Paid medical leave

Job summary

Omnicom Media Group is seeking a Programmatic Manager to lead delivery of digital programs for key clients, including L’Oréal. You will serve as the primary liaison between the client, account team, and digital media partners, driving innovative, data-driven campaigns and optimizing performance.

You will manage senior stakeholders and junior analysts, ensuring strategic consistency across plans while pushing for first-to-market opportunities in a fast-paced environment.

Qualifications

• 3+ years of work experience in programmatic execution/planning and activation.
• Proven client-facing experience and ability to manage external partner relationships.
• Experience with ad trafficking and CRS documents, DoubleClick or similar ad servers.
• Strong understanding of DSP/SSP/DMP ecosystems and RTB.
• Ability to analyze marketing data and optimize campaigns.
• Experience developing junior team members and training.
• Ability to present recommendations to clients and internal teams.

Responsibilities

• Lead delivery of client objectives through bespoke, insight-driven digital programs.
• Serve as day-to-day liaison between client, account team and digital media community.
• Build relationships with media vendors for premium access and innovative plans.
• Oversee media plan development, implementation, and performance reporting.
• Mentor and supervise junior analysts and digital media professionals.
• Present recommendations and optimize campaigns to maximize ROI.

Skills

Programmatic advertising

Client-facing

Ad trafficking

DSP/SSP

Data analysis

Negotiation

Mentoring juniors

Tools

DoubleClick

Job description

Omnicom Media Group is seeking a Programmatic Manager to lead delivery of digital programs for key clients, including L’Oréal. You will serve as the primary liaison between the client, account team, and digital media partners, driving innovative, data-driven campaigns and optimizing performance.

You will manage senior stakeholders and junior analysts, ensuring strategic consistency across plans while pushing for first-to-market opportunities in a fast-paced environment.