Digital Product Specialist

Brooklinen; New York (NY); On-site; USD 69,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, and vision

Family-building support

401(k) with 4% company match

Parental leave

Vacation days

Hybrid work schedule

Remote travel weeks

Employee discount

Wellness stipend

Sabbatical

Job summary

Brooklinen is seeking a Digital Product Specialist in New York to own portions of the product roadmap and backlog. You will work daily with engineers, designers, and site ops to ship new features from spec to launch.

The role emphasizes detailed, data-driven analysis and collaboration, with a hybrid in-office schedule and clear growth potential within the product team.

Qualifications

• 2+ years in product management or adjacent function.
• Experience with QA/UAT and A/B testing methodologies.
• Familiarity with SCRUM/Agile environments.
• Strong ability to derive insights from data to back decisions.
• Proven ability to work closely with engineers and designers.

Responsibilities

• Maintain accuracy of the digital product roadmap and backlog.
• Draft briefs for new initiatives with goals and metrics.
• Draft technical tickets and PRDs detailing edge cases and requirements.
• Collaborate daily with developers, designers, and analysts.
• Manage scope, dependencies, and decisions across teams.
• Define KPIs for features and measure post-launch outcomes.
• Test features and AB tests throughout development lifecycle.
• Translate business needs into user stories with clear criteria.
• Contribute to SCRUM ceremonies and backlog hygiene.
• Suggest improvements to product operations workflows.

Skills

Product management experience

QA/UAT testing

A/B testing

SCRUM/Agile

Data-driven decisions

Communication

Engineering collaboration

Tools

JIRA

SCRUM

Agile tools

Job description

Overview

We’re excited to be looking for a Digital Product Specialist to join our team. Reporting to our Digital Product Manager, you'll work hands on keeping the digital product roadmap accurate, the backlog healthy, and new features rigorously tested from spec to launch.

This role sits at the intersection of execution and growth - comfortable independently handling well-defined product work, and building toward more ambiguous, higher-complexity problems with guidance. You'll work daily with Engineering, Product Design, and Site Operations to ship high-quality customer experiences.

This role is ideal for someone who is detail-oriented, technically curious, and comfortable drawing insights from quantitative and qualitative data.

What You’ll Do

• Maintain accuracy in the digital product roadmap, ensuring it reflects current priorities, statuses, and timelines.
• Draft product briefs for new initiatives, outlining the “whys”, relationship to business goals, initial success metrics.
• Draft technical tickets and PRDs to comprehensively document edge cases, back and front-end logic, and functional requirements.
• Collaborate daily with developers, designers, and analysts on execution and delivery of new features.
• Work with your manager and partner teams through the feature development process by surfacing scope questions early, tracking dependencies, and documenting tradeoff decisions so everyone is working from the same plan.
• Recommend primary and secondary KPIs for new features and tests, then measure and report on post-launch performance against them.
• Thoroughly test and QA features and AB tests as they go through the product and development lifecycle.
• Manage end-to-end JIRA backlog activity translating business needs into user stories with clear acceptance criteria.
• Maintain SCRUM ceremonies to achieve product roadmap timelines and goals.
• Recommend and implement improvements to product operations workflows that make the team faster and more accurate (ie ticket templates, QA checklists, backlog hygiene etc)
• Resolve day-to-day blockers independently, and bring risks, scope changes, and decisions above your remit to your manager early.

We’re Looking For

• 2+ years in product management or a closely adjacent function; APM, internship in product management, business analyst, QA or site ops paths all welcome.
• Experience in QA and UAT testing and A/B testing methodology
• Experience working in SCRUM and Agile technical environments
• Strong quantitative skills - comfortable pulling insight from data to back assumptions and evaluate outcomes
• Proven technical proficiency and a track record of working closely with engineers
• Strong verbal and written communication skills with the ability to communicate sophisticated technical topics in a clear and concise manner
• Experience gathering business requirements and translating them into technical specifications

Compensation

Base salary range: $69,000–$90,000, plus equity.

We take a consistent approach to our salary bands to ensure internal equity, and expect to make offers within this range. Final compensation is determined based on experience, skills, and market data.

Benefits & Perks

• Up to 100% medical, dental, and vision coverage (employee-only)
• Fertility & family-building support (up to $20,000 lifetime)
• 401(k) with a 4% company match
• 16 weeks fully paid parental leave
• 20 vacation days (25 after 5 years) plus year-round Summer Fridays
• Hybrid work schedule with two core in-office days (Tues–Thurs)
• Remote Thanksgiving week and remote last week of December
• Up to four additional remote weeks per year with approval
• 40% employee discount plus seasonal product allowance
• One Medical, Talkspace, and $1,000 per year via Joon for wellness
• One-month paid sabbatical at five years and an additional one-month paid sabbatical at 10 years

Why Join Us?

Brooklinen is a place where thoughtful people do meaningful work — with warmth, clarity, and shared purpose. We value care, collaboration, balance, and continuous growth. If this role excites you, even if you don’t meet every qualification, we encourage you to apply. Diverse experiences and perspectives make us stronger.

About Brooklinen

Brooklinen was founded in 2014 with a simple belief: that comfort can bring happiness. Today, we’re one of the largest soft goods brands in the U.S., designing for real life and real homes with products that pair elevated quality and accessible pricing. Our assortment — from sheets and towels to thoughtful additions for the modern bedroom — has earned over 100,000 five-star reviews and recognition from Architectural Digest, Good Housekeeping, Wirecutter, and more. We’re growing thoughtfully, evolving intentionally, and committed to creating a home for people who care deeply about their craft — and each other.

Compensation Range: $69K - $90K