Digital Merchandising Lead for E-commerce Optimization

The Freeman Company (TFC) Brands; Dallas (TX); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Tuition Reimbursement

Paid Parental Leave

Life, Accident and Disability

Retirement with Company Match

Paid Time Off

Salary range of $80,000-$100,000

Job summary

The Freeman Company is seeking a data‑driven Digital Merchandising Manager to own the end‑to‑end merchandising experience across our e‑commerce site. You will shape how customers discover and shop our products—from homepage curation to search, filtering, and recommendations—driving conversion, engagement, and AOV.

You’ll lead merchandising strategies for launches and promotions, test layout and placement, and present performance insights to senior leadership.

Qualifications

• 7–10 years in retail, e‑commerce, buying or analytics.
• 5+ years in digital/e‑commerce merchandising with increasing scope.
• Strong analytical skills with Excel/Google Sheets and analytics tools.
• Experience with Salesforce e‑commerce platform and Workfront/Azure/Figma/ADO.
• Understanding of on‑site search/merchandising tools (Algolia, Luminate).
• Excellent cross‑functional communication with Marketing, Product and IT.
• Bachelor's degree in Business/Marketing/Merchandising or equivalent experience.

Responsibilities

• Own day‑to‑day merchandising of the e‑commerce site including product placement and navigation optimization.
• Develop and execute merchandising strategies for launches and promotions with accountability for targets.
• Analyze site performance data to identify opportunities and adjust merchandising in real time and for long‑term planning.
• Own site search, filtering, and recommendation logic strategy and on‑site platforms (Algolia, Luminate).
• Manage the A/B testing roadmap and report results to drive merchandising decisions.
• Set content standards for imagery, copy, attributes, and metadata across product pages.

Skills

Analytical skills

Cross-functional collaboration

Excel/Sheets

UX experience

Education

Bachelor's degree in Business/Marketing/Merchandising

Tools

Salesforce e-commerce

Workfront

Azure

Figma

ADO

Algolia

Luminate

SQL

Job description

The Freeman Company is seeking a data‑driven Digital Merchandising Manager to own the end‑to‑end merchandising experience across our e‑commerce site. You will shape how customers discover and shop our products—from homepage curation to search, filtering, and recommendations—driving conversion, engagement, and AOV.

You’ll lead merchandising strategies for launches and promotions, test layout and placement, and present performance insights to senior leadership.