Digital Merchandiser — Content & Conversion Optimizer
Mars Incorporated in
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Benefits offered by this job
Job summary
Mars Petcare in Franklin, TN is seeking a Digital Merchandiser to maximize digital exposure and performance of our portfolio by delivering perfect page content, site navigation, product information, and ratings & reviews. You will partner with content teams and retailers to drive conversion and continuously improve our digital shelf.
Qualifications include a Bachelor's degree, 2+ years managing brand online, strong ecommerce knowledge, and experience in a large CPG environment.
Qualifications
- 2+ years of managing brand portfolios online.
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- job_responsibilities_description":[
Responsibilities
- Own the perfect digital page by coordinating assets with internal content teams and driving content improvement to boost conversions.
- Ensure new, transitioning, and discontinued products are live on retailer sites at relevant dates.
- Drive efficiency in content syndication and ratings & reviews; streamline processes for faster speed-to-market.
- Monitor portfolio and competitors' search/merchandising strategies across content quality, availability, pricing, and placement.
- Contribute to ongoing optimization with retailer teams and internal insights to enhance brand storytelling online.
Skills
Education
Tools
Job description
Mars Petcare in Franklin, TN is seeking a Digital Merchandiser to maximize digital exposure and performance of our portfolio by delivering perfect page content, site navigation, product information, and ratings & reviews. You will partner with content teams and retailers to drive conversion and continuously improve our digital shelf.
Qualifications include a Bachelor's degree, 2+ years managing brand online, strong ecommerce knowledge, and experience in a large CPG environment.
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