Digital Member Engagement Manager

National Academy of Recording Arts & Sciences, Inc.; United States; Remote; USD 64,000 - 71,000; Full time

Benefits offered by this job

Comprehensive benefits package

Job summary

The Recording Academy is seeking a Digital Member Experience Manager to lead national and chapter programs, content, and member touchpoints across channels. You will partner with Lifecycle Marketing, IT, and Chapter teams to ensure cohesive execution and on-brand communications.

You'll develop copy for campaigns, manage member pages in the GRAMMY app and portal, and oversee event/digital platform builds, with a focus on scalable, high‑quality experiences for members.

Qualifications

• Bachelor’s degree preferred.
• 4+ years in digital marketing, events, and customer service in entertainment/media.
• Experience in music business, production, or education preferred.
• Knowledge of Blackthorn, Swoogo or similar tools; review branding and messaging, not integrations.
• Familiar with Salesforce Marketing Cloud or comparable CRM.
• Strong copywriting and content development; translate priorities into engaging messaging.
• Understanding of brand voice and content standards across channels.
• Experience with CMS like WordPress.
• Campaign execution across email, web, app, and events.
• Familiarity with Slack/Discord or similar; basic moderation and engagement.
• Comfort with multiple digital platforms and rapid learning.
• Cross-functional collaboration with marketing, creative, digital, and programs teams.
• Understanding of campaign performance metrics and insights.
• Proficiency with Zoom, Canva, Adobe, and Microsoft applications.
• Clear communication with strong interpersonal skills.
• Proactive, highly organized, detail-oriented; able to work under deadlines.

Responsibilities

• Execute and support membership engagement initiatives across national and chapter programs.
• Develop and execute copy for member campaigns across email, web, app, and event platforms.
• Collaborate with Chapter teams to gather inputs and shape messaging.
• Manage and update member pages in the GRAMMY app and member portal.
• Oversee event and digital platform builds with brand alignment and timely publication.
• Coordinate execution across email, web, app, and events.
• Moderate member community platforms (e.g., Slack/Discord) during beta phases.
• Post-event evaluation, reporting, and communications across channels.
• Maintain knowledge of Grammy calendar, criteria, and processes.
• Create scalable systems for member communications.

Skills

Copywriting

Content development

Cross-functional

Digital marketing

Campaign management

Event production

Brand voice

Communication

Moderation

Analytics

Education

Bachelor’s Degree

Tools

Blackthorn

Swoogo

Salesforce Marketing Cloud

WordPress

Canva

Adobe

Microsoft Office

Zoom

Job description

The Recording Academy is seeking a Digital Member Experience Manager to lead national and chapter programs, content, and member touchpoints across channels. You will partner with Lifecycle Marketing, IT, and Chapter teams to ensure cohesive execution and on-brand communications.

You'll develop copy for campaigns, manage member pages in the GRAMMY app and portal, and oversee event/digital platform builds, with a focus on scalable, high‑quality experiences for members.