Digital Media Manager

Texas State University; San Marcos (CA); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Exceptional Benefits

Generous Time Off

Wellness program

Professional Growth

Welcoming Campus

Tuition Benefits

Retirement Security

Job summary

Texas State University is seeking an experienced social media professional to create, curate, and publish content across Facebook, X, Instagram, LinkedIn, and YouTube, ensuring alignment with the university's outreach goals.

The role emphasizes strategy development, collaboration with subject matter experts, and ongoing monitoring of trends to keep messaging fresh and impactful for diverse campus audiences.

Qualifications

• 5 years of professional experience creating and managing social media initiatives across platforms.
• Excellent knowledge of business account management across Facebook, X, Instagram, LinkedIn, YouTube.
• Experience with social media data collection and analytics.
• Portfolio demonstrating ability to tell complex stories in relatable terms.
• Ability to manage multiple priorities simultaneously.

Responsibilities

• Develop and implement a comprehensive social media strategy aligned with ALERRT's mission, training initiatives, and outreach goals.
• Create, curate, and publish high-quality, relevant, and engaging content across platforms including Facebook, Twitter/X, Instagram, LinkedIn, and YouTube.
• Collaborate with ALERRT curriculum and training coordinators, subject matter experts, and university partners to promote upcoming courses, events, success stories, and institutional announcements.
• Monitor social media trends, tools, and best practices to ensure content remains fresh and impactful.

Skills

Social media management

Social media analytics

Portfolio storytelling

Multitasking

Platform knowledge

Job description

Job Opportunities at Texas State University

Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.

• 5 years of demonstrated professional experience in creating and managing social media initiatives on a variety of social media platforms.
• Excellent knowledge of business account management of all social media channels including Facebook, X, Instagram, LinkedIn, YouTube and more.
• Demonstrated experience with social media data collection and analytics.
• A portfolio of work demonstrates the ability to tell complex stories in relatable terms.
• Proven ability to work on multiple priorities simultaneously.

Preferred Qualifications

• Law Enforcement and first responder experience.

Job Description

Create, curate, and publish high-quality, relevant, and engaging content (graphics, videos, photos, articles, and posts) across platforms including Facebook, Twitter/X, Instagram, LinkedIn, and YouTube.

Job Duties

Develop and implement a comprehensive social media strategy aligned with ALERRT's mission, training initiatives, and outreach goals.
Create, curate, and publish high-quality, relevant, and engaging content (graphics, videos, photos, articles, and posts) across platforms including Facebook, Twitter/X, Instagram, LinkedIn, and YouTube.
Collaborate with ALERRT curriculum and training coordinators, subject matter experts, and university partners to promote upcoming courses, events, success stories, and institutional announcements.
Monitor social media trends, tools, and best practices to ensure content remains fresh and impactful.

Additional Information to Applicants

Job Open Date

Job Open Date 08/31/2026

Job Close Date (posting closes at midnight)

Open Until Filled Yes

Normal Work Days

Normal Work Days

Normal Work Hours Start 8:00AM

Normal Work Hours End 5:00PM

Posting Notices

Legal and Required Notices

Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions.
Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.
In accordance with federal law, all new employees must complete the Form I-9 and provide acceptable documentation verifying their identity and authorization to work in the United States. Texas State University participates in E-Verify, and employment is contingent upon the successful verification of work authorization. Employees are required to maintain valid work authorization to satisfy the conditions of Form I9 at all times during their employment and the university makes no implicit or explicit promises to financially support visa or permanent residency applications.

Why Choose Texas State University?

Join the Texas State Bobcat team and experience a career that offers more than just a job—it is a path to a brighter future. As a Texas State employee, you'll enjoy:

• Exceptional Benefits: Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day.
• Generous Time Off: Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance.
• Wellness and Balance: Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being.
• Professional Growth: Explore a wide range of training, development courses, certifications, and educational support programs.
• Welcoming Campus: Become part of a vibrant Bobcat community with numerous social and professional networks.

• Tuition Benefits: Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family.
• Retirement Security: Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions.

At Texas State University, you're not just an employee—you are a valued member of a thriving and beautiful campus community. Start your journey with us today. https://www.hr.txst.edu/benefits.html

Required fields are indicated with an asterisk (*).

• * Describe your professional experience managing social media initiatives. How many years have you spent in this type of role, and across which platforms?

  (Open Ended Question)

• * What experience do you have collecting and analyzing social media data?

  (Open Ended Question)

• * Can you share examples from your portfolio that show how you've told complex stories in relatable, accessible terms for a broader audience?

  (Open Ended Question)

• * Do you have experience working in law enforcement or as a first responder? If so, can you describe your role and responsibilities in that position?

  (Open Ended Question)

• * Can you share examples of social media videos you've created? What was your role in the process - filming, editing, scripting, or all of the above?

  (Open Ended Question)

Office of Human Resources