Digital Marketing & Web Experience Specialist
Tri-County Technical College
Get a reply from this employer — a resume and cover letter tailored to exactly what they’re hiring for.
Benefits offered by this job
Job summary
Tri-County Technical College (SC) seeks a Digital Marketing & Web Experience Specialist to manage tctc.edu and myTCTC sites, optimize content, and enhance user experience. This role advances online visibility and institutional communications under the Marketing Director.
Candidates should have 3+ years in web administration, strong CMS/WordPress skills, and proficiency in HTML/CSS and analytics tools. Onsite position with a comprehensive benefits package and competitive salary.
Qualifications
- Three (3) years of recent professional experience in website administration, web content management, digital communications, marketing, user experience, or a related field.
- Experience maintaining content within a CMS, and working with HTML/CSS.
- Mastery-level experience with WordPress and digital content optimization.
Responsibilities
- Manage institutional public and internal websites and ensure content quality.
- Improve usability, accessibility, and SEO for web content.
- Collaborate with campus partners and marketing to support branding and initiatives.
Skills
Education
Tools
Job description
Powered by NEOGOV
Salary: $46,206.00 - $78,540.00 Annually
Location: Pendleton
Job Type: Exempt FT Staff
Job Number: 202400404
Department: MCE - Marketing
Opening Date: 09/25/2026
Agency: Tri-County Technical College
Class Code: BG10
Position Number: 091546
Pay Band: GEN08
Normal Work Schedule: Monday - Thursday 8:00 AM - 5:00 PM; Friday 8:00 AM - 2:00 PM
Hiring Range Min: $48,300.00
Hiring Range Max: $59,000.00
Agency Specific Application Procedures: Finalists are subject to a criminal background and reference screening process. Applicants should submit a resume and cover letter with their online application.
Are you passionate about education and eager to make a difference in the lives of students? Tri County Technical College is looking for dedicated professionals to join our dynamic team! As a leader in higher education, we pride ourselves on fostering a collaborative, supportive environment where both employees and students thrive. Work alongside a diverse group of staff, faculty, and administrators who are dedicated to student success. Be a part of a forward-thinking institution that values creativity, inclusivity, and excellence. If you are ready to contribute to the success of our great institution and grow your career We welcome applicants from all backgrounds and experiences who are committed to excellence in education.
The Web & Digital Experience Specialist supports the College's digital presence through website management, content optimization, user experience enhancements, and search visibility initiatives. Working under the leadership of the Marketing Director, this position implements web and digital strategies that support institutional goals and enhance the effectiveness of the College's online communications. The position also serves as a technical resource for web content management, digital user experience, website analytics, and emerging digital technologies. Secondary to the web and digital role, the position will also do traditional graphic design work. This position does not supervise people.
- Manage and maintain institutional public (tctc.edu) and internal websites (myTCTC).
- Create, update, and optimize responsive, mobile-friendly website content in support of marketing initiatives.
- Implement website enhancements that improve usability, accessibility, functionality, and user experience.
- Coordinate content updates and website improvements through collaboration with Marketing Account Coordinators and campus stakeholders.
- Assist with maintaining site architecture, navigation structures, and content organization to support user needs and institutional priorities.
- Monitor website functionality and conduct quality assurance reviews to ensure accurate and effective content delivery.
- Apply established web standards, accessibility guidelines, and content best practices across digital properties.
- Provide technical support and guidance related to website functionality, content management systems, and digital communications tools.
- Implement SEO and AEO best practices across websites and digital content to improve online discoverability.
- Review search and website performance data to identify opportunities for content and technical improvements.
- Stay informed regarding evolving web technologies, search algorithms, AI-driven search tools, and digital communications best practices.
- Provide recommendations regarding opportunities to improve website performance and digital discoverability.
- Assist website contributors by providing guidance and resources related to web content best practices, accessibility standards, SEO, AEO, and digital usability.
- Develop and maintain documentation, reference materials, and support resources for website contributors.
- Collaborate with campus partners to improve content quality, consistency, and effectiveness across digital channels.
- Design and produce high-quality print and digital marketing materials that support the College brand and various initiatives.
An associate degree in art and experience in graphics programs.
Candidates must submit a resume and cover letter with application.
This position is fully onsite and requires employees to work at our office location during regular business hours.
- Bachelor's degree in Marketing, Communications, Digital Media, Information Technology, Web Development, Public Relations, Journalism, or a closely related field.
- Three (3) years of recent professional experience in website administration, web content management, digital communications, marketing, user experience, or a related field.
- Experience maintaining content within a Content Management System (CMS). Working knowledge of HTML, CSS, and web page structure.
- Mastery-level experience with WordPress.
- Experience creating and updating responsive web content.
- Knowledge of and experience applying accessibility standards, including WCAG guidelines and ADA compliance requirements.
- Experience with both public-facing and intranet websites.
- Experience implementing Search Engine Optimization, Answer Engine Optimization, and content discoverability strategies.
- Ability to interpret website analytics and performance data to inform recommendations using Google Analytics 4, Google Search Console, or similar analytics and webmaster tools.
- Experience conducting website quality assurance testing, usability reviews, and accessibility audits.
- Experience developing user documentation, training materials, or support resources for website contributors.
- Experience with Adobe Creative Cloud applications, including InDesign, Illustrator, and Photoshop, and the ability to serve as a backup resource for the development and production of print and digital marketing materials while adhering to institutional branding standards.
- Ability to work collaboratively with stakeholders from diverse departments while managing multiple priorities.
Tri-County Technical College offers a comprehensive benefits package for FTE positions that includes, but is not limited, to the following:
- Health, dental, vision, long term disability, and life insurance for employee, spouse, and children
- Life Insurance: Basic life insurance and optional supplements life insurance for employee, spouse, and children.
- 15 days annual (vacation) leave per year
- 15 days sick leave per year
- 13 paid holidays
- Paid Parental leave
- State Retirement Plan and Deferred Compensation Programs: 401k with employer contributions.
- Professional Development Opportunities: Team bonding activities/events and professional training programs.
- Employee Assistance Program (EAP): Counseling and support services.
- Work-Life Balance: Flexible work schedules, 37.5 work weeks and abbreviated Fridays.
Tri-County Technical College is committed to providing equal employment opportunities to all applicants and does not discriminate based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions, including, but not limited, to lactation), national origin, age (40 or older), disability or genetic information.
Tri-County Technical College (SC)
7900 Hwy. 76
Pendleton, South Carolina, 29670
https://www.tctc.edu
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
