Digital Marketing Strategist: Paid Media & Analytics

Think Advertising Jobs; Miami (FL); On-site; USD 50,000 - 75,000; Full time

Job summary

TelevisaUnivision in Miami, FL is seeking a data-driven Digital Marketing Specialist to join our team. The role focuses on developing digital media plans and executing paid campaigns across Meta, Google, DV360, TikTok, Spotify, and more.

You will analyze results against KPIs, optimize in real time, collaborate with creative, and support reporting using BI tools. Fluency in English and Spanish is required; a Bachelor's degree and 2–3 years of hands-on experience are expected.

Qualifications

• Bachelor's degree required and 2–3 years hands-on experience in digital marketing.
• Experience creating and managing paid campaigns across multiple platforms.
• Strong analytical skills with ability to measure KPIs and optimize in real time.
• Fluency in English and Spanish is required.

Responsibilities

• Develop and execute digital media plans across Meta, Google, DV360, TikTok, Spotify, and more.
• Analyze results against KPIs and report insights to stakeholders.

Skills

Digital marketing

Campaign management

Analytics

Bilingual English/Spanish

Education

Bachelor's degree

Tools

DV360

Meta Ads

Google Ads

BI tools

Job description

TelevisaUnivision in Miami, FL is seeking a data-driven Digital Marketing Specialist to join our team. The role focuses on developing digital media plans and executing paid campaigns across Meta, Google, DV360, TikTok, Spotify, and more.

You will analyze results against KPIs, optimize in real time, collaborate with creative, and support reporting using BI tools. Fluency in English and Spanish is required; a Bachelor's degree and 2–3 years of hands‑on experience are expected.