Digital Marketing Specialist: Landing Pages & Campaigns

Us Tech Solutions; Houston (TX); On-site; USD 45,000 - 73,000; Full time

Job summary

US Tech Solutions seeks a hands-on Digital Marketing Specialist to create and optimize digital experiences that drive traffic, engagement, and conversion. You will support web and landing-page development, execute campaigns, gather analytics, and apply SEO best practices to improve organic visibility.

This six-month contract role requires 3+ years in digital marketing, CMS-driven content, and strong analytical skills to measure performance and drive improvements across channels.

Qualifications

• 3+ years of experience in digital marketing, web marketing, campaign execution, SEO, or related field.
• Hands-on experience developing or managing web and landing-page content within a CMS.
• Working knowledge of SEO principles and digital content optimization.
• Experience with web analytics, campaign measurement, and performance reporting.
• Experience with marketing automation, email, CRM, or campaign platforms.

Responsibilities

• Develop new landing and campaign pages and optimize website content for user experience, engagement, and conversion.
• Execute digital marketing campaigns across web, paid, social, and other digital channels.
• Monitor campaign and website performance using analytics and reporting tools; identify opportunities for improvement.
• Apply on-page SEO best practices including keyword optimization, metadata, internal linking, and content structure.
• Support website content updates, page launches, campaign tracking, and ongoing digital optimization.
• Perform quality assurance to ensure pages, links, forms, tracking, and assets function correctly.
• Use performance insights to recommend and implement improvements to digital content, campaigns, and user journeys.

Skills

Digital marketing

Campaign execution

SEO

Web analytics

CMS experience

Marketing automation

Content optimization

B2B marketing

Attention to detail

Tools

Google Analytics

CMS (Content Management System)

SEMrush / SEO tools

Job description

US Tech Solutions seeks a hands-on Digital Marketing Specialist to create and optimize digital experiences that drive traffic, engagement, and conversion. You will support web and landing-page development, execute campaigns, gather analytics, and apply SEO best practices to improve organic visibility.

This six-month contract role requires 3+ years in digital marketing, CMS-driven content, and strong analytical skills to measure performance and drive improvements across channels.