Digital Marketing Analyst

Strategic Amelioration LLC; Orlando (FL); On-site; USD 55,000 - 75,000; Full time

Job summary

Strategic Amelioration LLC in Orlando, FL is seeking a Digital Marketing Specialist to drive lead generation and brand awareness through multi-channel campaigns. You will implement and optimize SEO, SEM, content, social media, and email marketing, while analyzing performance data to improve results.

The ideal candidate has a bachelor’s degree in Marketing or related field and 3+ years of hands-on digital marketing experience, with proficiency in Google Analytics, Google Ads, and SEO tools.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of digital marketing experience with focus on SEO/SEM/social media/email marketing.
• Proficiency in Google Analytics, Google Ads, SEO tools, and social media management tools.

Responsibilities

• Implement and manage digital marketing campaigns across channels (SEO, SEM, social, email, content).
• Monitor and analyze performance, provide reports and insights.
• Conduct keyword research and optimize website content for search engines.
• Manage social media accounts, create engaging content, engage followers.
• Develop and execute email marketing campaigns with segmentation and A/B testing.
• Collaborate with marketing team to ensure consistent messaging across channels.
• Stay up-to-date with digital marketing trends and best practices.

Skills

Strong analytical skills

Excellent communication

Creative thinker

Team collaboration

Problem-solving

Adaptability

Attention to detail

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Google Analytics

Google Ads

SEO tools

Social media management tools

Job description

We are looking for talented and motivated Digital Marketing Specialists to join our marketing team. The ideal candidates will be responsible for executing digital marketing campaigns, analyzing performance data, and optimizing strategies to drive lead generation and brand awareness.

Responsibilities:

• Implement and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
• Monitor and analyze the performance of marketing campaigns, providing regular reports and insights to improve effectiveness.
• Conduct keyword research and optimize website content for search engines to improve organic search rankings.
• Manage social media accounts, create engaging content, and interact with followers to build brand awareness and engagement.
• Develop and execute email marketing campaigns, including list segmentation, A/B testing, and performance tracking.
• Collaborate with the marketing team to create compelling content and ensure consistent messaging across all channels.
• Stay up-to-date with industry trends and best practices in digital marketing.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in digital marketing, with a focus on SEO, SEM, social media, and email marketing.
• Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, SEO tools, and social media management tools.
• Strong analytical skills, with the ability to interpret data and make data-driven decisions.
• Excellent communication and writing skills.
• Creative thinker with a proactive approach to problem-solving.
• Ability to work independently and as part of a team.
• Problem-solving: Ability to identify problems quickly and implement effective solutions.
• Adaptability: Capable of adjusting to new challenges and changes in project scope or regulations.
• Attention to Detail: Meticulous attention to detail to ensure high quality and compliance in all project deliverables.

Disclaimer: Strategic Amelioration LLC provides business consulting services for informational purposes only. We are not a CPA or law firm. Access "Terms and Conditions" tab below.