Digital Marketing Specialist

Volition Components LLC.; Broomfield (CO); Hybrid; USD 5,580 - 11,160; Part time

Benefits offered by this job

Remote work with in-person meetings 1–

1–2 in-person meetings per month

Job summary

Volition Components LLC is seeking a hands-on Digital Marketing Specialist to drive qualified leads and strengthen our online presence with data-driven PPC and SEO strategies. You’ll work with a small, fast-moving team and directly impact business growth.

This part-time contractor role offers remote work with 1–2 in-person meetings per month in the Denver area. Responsibilities include managing Google Ads, optimizing SEO, updating website content, and delivering monthly performance reports with

Qualifications

• Proven experience managing and optimizing Google Ads campaigns (Search, Shopping, or Performance Max).
• Strong understanding of SEO fundamentals and on-page optimization.
• Ability to track, analyze, and report on performance metrics (cost per lead, conversions, ROI).
• Familiarity with website CMS platforms and basic edits.
• Familiarity with local SEO strategies and Google Business Profile optimization.

Responsibilities

• Manage and optimize Google Ads campaigns (Search, Shopping, Performance Max).
• Improve and maintain Google Merchant Center listings.
• Perform keyword research and implement SEO improvements across the website.
• Optimize landing pages and product pages for better conversion rates.
• Assist with website edits and content updates.
• Monitor campaign performance and provide monthly reports with insights and recommendations.
• Identify opportunities to improve ROI and lead generation.

Skills

Google Ads campaigns

SEO fundamentals

Analytics & reporting

CMS familiarity

Local SEO

Growth mindset

Content optimization

Tools

Google Merchant Center

CMS platforms

Job description

At Volition Components, we’re a growing van upfitting company focused on delivering high-quality, practical solutions for trades like plumbing, electrical, and HVAC. As our business continues to scale, we’re looking for a hands‑on Digital Marketing Specialist who can help us generate more qualified leads and improve our online presence through data‑driven strategies. This role is ideal for someone who enjoys working closely with a small, fast‑moving team and wants to make a direct impact on real business growth.

Responsibilities

• Manage and Optimize Google Ads (Highest Priority)
• SEO Optimization (Ongoing Growth)Website Updates & Improvements
• Performance Tracking & Reporting

Must Have

• Proven experience managing and optimizing Google Ads campaigns (Search, Shopping, or Performance Max)
• Strong understanding of SEO fundamentals and on‑page optimization
• Ability to track, analyze, and report on performance metrics (cost per lead, conversions, ROI)
• Familiarity with website platforms or CMS tools (ability to make basic edits and updates)
• Familiarity with local SEO strategies and Google Business Profile optimization

Nice tohave (Growth opportunities)

• Comfortable collaborating in a small business environment and contributing ideas for growth
• Basic design skills (Canva, Adobe, or similar tools) for simple marketing assets
• Experience working with CRM or ERP systems (such as Odoo or similar)
• Ability to write or improve SEO‑focused website content

Position Overview

We are looking for a detail‑oriented and results‑driven Digital Marketing Specialist to help improve and manage our online presence. This role focuses heavily on Google Ads performance, SEO optimization, and website improvements to drive qualified leads and sales.

This is a part‑time contractor role ideal for someone who can work independently while collaborating with our team in person 1–2 times per month.

Responsibilities

• Manage and optimize Google Ads campaigns (Search, Shopping, Performance Max)
• Improve and maintain Google Merchant Center listings
• Perform keyword research and implement SEO improvements across the website
• Optimize landing pages and product pages for better conversion rates
• Assist with website edits and content updates
• Monitor campaign performance and provide monthly reports with insights and recommendations
• Identify opportunities to improve ROI and lead generation

Requirements

• Strong understanding of SEO best practices
• Experience with Google Merchant Center
• Ability to analyze data and make performance‑driven decisions
• Familiarity with website CMS platforms
• Strong communication and organization skills
• Ability to work independently and meet deadlines

Preferred Qualifications

• Experience in eCommerce or service‑based businesses
• Local to the Denver/Broomfield area
• Experience with conversion tracking and analytics tools (Google Analytics, Tag Manager)

Work Structure

• Remote work with 1–2 in‑person meetings per month

Compensation

This is a part‑time contractor position with a monthly budget of $500–$1,000, depending on experience, skill level, and scope of work.

We’re open to working with the right candidate to define a clear scope that aligns with this budget while delivering measurable results. As performance and impact grow, there may be opportunities to expand the role and compensation over time.

We’re looking for someone who can take ownership of our digital marketing efforts and help us grow efficiently through data‑driven decisions.

We’re looking for someone who is results‑driven and can clearly demonstrate the impact of their work. Strong candidates should be able to speak to measurable improvements they’ve achieved, including:

• Increasing conversion rates
• Improving overall ad performance and return on ad spend

If you can show how your work directly contributes to business growth through data and results, we want to hear from you.