Digital Marketing Manager: SEO, CRO & Lifecycle (Remote)

Fusable; United States; Remote; USD 110,000 - 115,000; Full time

Benefits offered by this job

Flexible work schedules

Generous Paid Time Off

13 Paid Company holiday observances

Remote work opportunities

Casual dress work environment

Physical fitness reimbursement

Discounts on events, travel and dining

Medical, dental, and vision insurance

401(k) retirement plan

Life and disability insurance

Job summary

Fusable is seeking a Digital Marketing Manager to own and optimize how prospects discover, engage with, convert, and progress through our digital ecosystem.

You will lead SEO, AEO, website optimization, lifecycle programs, and digital experiments, turning insights into measurable growth for our B2B SaaS audience.

If you are analytical, curious, and hands-on, you will partner with Product, Content, and Sales to drive pipeline and revenue while shaping our digital strategies.

Qualifications

• 5+ years of digital marketing, growth marketing, demand generation, or related discipline, preferably B2B/SaaS.
• Demonstrated experience owning digital strategy across multiple stages of the buyer journey.
• Strong knowledge of SEO and emerging AEO/AI strategies.
• Experience with website optimization, CRO, landing pages, and structured experimentation.
• Experience developing lifecycle, nurture, re-engagement, organic social, and content distribution strategies.
• Strong analytical skills from data to action to learning.
• Experience using HubSpot and Salesforce to connect digital activity to outcomes.

Responsibilities

• Digital Strategy & Buyer Journey: Own the digital marketing strategy across the prospect journey from discovery through conversion and nurture.
• SEO, AEO, and Digital Discovery: Own and execute the SEO and AEO strategy; analyze search intent and opportunities.
• Website Strategy & Conversion Rate Optimization: Own the performance of the websites as a demand gen and conversion channel; manage CRO program.
• Lifecycle Marketing & Nurture: Own nurture strategies and segmented journeys based on audience and lifecycle state.
• Organic Social & Digital Distribution: Develop organic social strategy and distribution to extend narratives.
• Experimentation, Analytics & Optimization: Establish a test-and-learn discipline across SEO/AEO, website, and channels; connect performance to pipeline.

Skills

Digital marketing

SEO

AEO/AI search

Website optimization

CRO

Lifecycle marketing

Analytics

HubSpot & Salesforce

Tools

HubSpot

Salesforce

Job description

Fusable is seeking a Digital Marketing Manager to own and optimize how prospects discover, engage with, convert, and progress through our digital ecosystem.

You will lead SEO, AEO, website optimization, lifecycle programs, and digital experiments, turning insights into measurable growth for our B2B SaaS audience.

If you are analytical, curious, and hands-on, you will partner with Product, Content, and Sales to drive pipeline and revenue while shaping our digital strategies.