Digital Marketing Lead: SEO, Social & Email Growth

Zgraph; Daytona Beach (FL); On-site; USD 45,000 - 70,000; Full time

Benefits offered by this job

Salary range disclosed

Fulltime position

Holiday entitlement

Medical benefits

Sick leave

Vacation

Job summary

Zgraph in Daytona Beach, FL is seeking a Digital Marketing Manager to lead a team delivering integrated digital marketing for diverse clients. You will guide strategy, content creation, campaign execution, and performance analysis across channels.

Responsibilities include SEO/SEM optimization, email marketing, social media management, and client communications. A Bachelor's degree and 3-5 years in digital marketing are required; salary range is $45k-$70k with full benefits.

Qualifications

• Bachelor's degree in Marketing, Communication, Journalism or equivalent required.
• Minimum 3-5 years of experience in digital marketing/social media preferred.
• Strong understanding of interactive marketing strategy, CRM, SEO/SEM, analytics, email campaigns, and lead management.

Responsibilities

• Collaborate with clients and team members to articulate integrated digital marketing strategies within budgets.
• Implement email marketing initiatives including HTML emails, database queries, and reporting.
• Manage reporting and interpret metrics across all digital platforms, telling a story with data.
• Continuously analyze and optimize SEO to drive traffic and customer acquisition.
• Develop content for social/digital platforms to support launches and campaigns.
• Serve as primary contact for clients, press, analysts, and media.
• Write press releases, case studies and contributed articles.
• Review new technologies to keep the company at the forefront of digital marketing.

Skills

Digital marketing

SEO/SEM

Content creation

CRM & data analysis

Social media marketing

Client communication

Education

Bachelor's degree in Marketing/Communication

Tools

MS Office

Adobe CS

Web-based software

Job description

Zgraph in Daytona Beach, FL is seeking a Digital Marketing Manager to lead a team delivering integrated digital marketing for diverse clients. You will guide strategy, content creation, campaign execution, and performance analysis across channels.

Responsibilities include SEO/SEM optimization, email marketing, social media management, and client communications. A Bachelor's degree and 3-5 years in digital marketing are required; salary range is $45k-$70k with full benefits.