Digital Marketing Lead: HubSpot & Salesforce (Hybrid)

PRI Technology; Houston (TX); Hybrid; USD 90,000 - 120,000; Full time

Job summary

PRI Technology is seeking a Marketing Manager - Digital in a hybrid role based in Houston, TX. The ideal candidate leads demand-generation programs, manages HubSpot Marketing Hub and Salesforce, and partners with IT to ensure data quality and system reliability.

You will drive multi-channel campaigns, enable sales with compelling materials, and translate marketing insights into pipeline growth. A 7–10 year B2B marketing background with hands-on automation is required.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Information Systems, or comparable.
• 7–10 years of B2B marketing experience with at least 3 years in marketing automation and CRM technologies.
• Hands-on experience administering HubSpot Marketing Hub and Salesforce; certifications are advantageous.
• Experience managing HubSpot–Salesforce connectivity including data mapping and lead routing.
• Proficiency with PowerPoint and Excel; SharePoint knowledge is preferred.
• Familiarity with WordPress or another CMS; experience with design tools such as Adobe Creative Suite or Canva.

Responsibilities

• Develop and manage integrated demand-generation programs across email, marketing automation, lead nurturing, ABM, paid and organic social media, and search channels.
• Own HubSpot Marketing Hub and Salesforce campaigns, lead and contact processes, reporting, and attribution.
• Establish governance processes and collaborate with IT on platform enhancements, data standards, and security requirements.
• Manage the data flow between HubSpot, Salesforce, and connected platforms, including field mapping and data quality.
• Coordinate with IT and stakeholders to diagnose integration or data challenges and implement improvements.
• Support Commercial by identifying sales enablement requirements and creating presentations, materials, and resources.
• Use campaign performance data and attribution insights to optimize results and revenue contribution.
• Help establish scalable marketing processes for campaign execution, lead management, reporting, and cross-functional collaboration.

Skills

Strategic thinking

Hands-on marketing execution

Cross-functional collaboration

Pipeline growth focus

Education

Bachelor’s degree in Marketing, Communications, Business, Information Systems, or a comparable discipline

Tools

HubSpot Marketing Hub

Salesforce

WordPress

Adobe Creative Suite

Canva

SharePoint

PowerPoint

Excel

Job description

PRI Technology is seeking a Marketing Manager - Digital in a hybrid role based in Houston, TX. The ideal candidate leads demand-generation programs, manages HubSpot Marketing Hub and Salesforce, and partners with IT to ensure data quality and system reliability.

You will drive multi-channel campaigns, enable sales with compelling materials, and translate marketing insights into pipeline growth. A 7–10 year B2B marketing background with hands-on automation is required.