Digital Marketing Lead for B2C/B2B Merchant Campaigns

Manpower Services (Hong Kong) Limited

American Samoa

On-site

USD 70,000 - 90,000

Full time

11 days ago

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Job summary

Manpower Services (Hong Kong) Limited in the United States, American Samoa region is seeking a marketing professional to lead campaigns from concept through measurement. The role focuses on B2C initiatives and coordinating with agencies to deliver strong results.

The ideal candidate has a university degree in Business, Marketing, or Communications, 2+ years in digital marketing, proficiency with online tools, social media, and email marketing, and is fluent in English and Cantonese, with

Qualifications

University degree in Business, Marketing, or Communications.
Minimum 2 years of marketing experience, especially in digital campaign execution.
Strong expertise in online marketing tools, social media, and email marketing.
Experience with high-volume e-commerce platforms (e.g., HKTV Mall) preferred.
Ability to manage multiple projects under tight deadlines.
Fluent in English and Cantonese; Mandarin is a plus.
Immediate availability preferred.

Responsibilities

Lead end-to-end B2C campaigns from creative development to result tracking.
Implement B2B communications to drive merchant satisfaction and demonstrate brand value.
Collaborate with agencies and internal stakeholders to deliver initiatives that drive customer usage and spend.
Drive process implementations to enhance marketing efficiency and support budget management.
Ensure all programs align with global corporate branding and compliance guidelines.