Digital Marketing Specialist

TMS America Inc.; Los Angeles (CA); On-site; USD 75,000 - 95,000; Full time

Job summary

TMS America Inc. in Los Angeles is seeking a hands-on Digital Marketing Specialist to lead paid search, paid social, and display campaigns. You will drive awareness and conversion, collaborating with external agencies, influencers, and cross‑functional teams.

You will analyze web analytics data with Google Analytics to optimize user journeys, coordinate with e‑commerce to align promos, and prepare monthly performance reports for executive leadership in the U.S. and Japan.

Qualifications

• 3–5 years of hands-on experience managing digital marketing campaigns in consumer goods or retail.
• Professional English communication skills for agency management and copywriting.
• Advanced knowledge of platform advertising tools: Meta Ads Manager and Google Ads.
• Proficiency in Google Analytics and data visualization tools for campaign analysis.

Responsibilities

• Develop and run digital marketing campaigns across paid search, social, and display networks.
• Coordinate product launches with external agencies, influencers, and internal teams.
• Analyze web traffic and user behavior with Google Analytics to optimize journeys.
• Collaborate with e-commerce to align promotions and storefront visibility.
• Prepare monthly marketing performance reports for US and Japan leadership.

Skills

Campaign management

Digital marketing

English communication

Agency coordination

Cross-functional collaboration

Tools

Google Ads

Meta Ads Manager

Google Analytics

Tableau/Power BI

Job description

Los Angeles, United States | Posted on 07/17/2026

• Develop and execute comprehensive digital marketing campaigns across paid search, paid social, and display advertising networks to maximize brand awareness.
• Coordinate product launch initiatives by collaborating with external creative agencies, influencers, and internal cross‑functional teams.
• Analyze web traffic data and consumer behavior patterns utilizing Google Analytics to optimize user journeys and landing page performance.
• Collaborate regularly with the e‑commerce operations team to sync promotional calendars and enhance online storefront visibility.
• Prepare detailed monthly marketing performance reports and present actionable insights to executive leadership in both the U.S. and Japan.

Requirements

• 3-5 years of hands‑on experience managing digital marketing campaigns, preferably within the consumer goods or retail industry.
• Professional English communication skills, both written and verbal, for effective agency management and localized copywriting.
• Advanced technical knowledge of platform native advertising tools, including Meta Ads Manager and Google Ads.
• Proficiency in Google Analytics and data visualization tools for campaign analysis.