Digital Marketing Internship: Owned Channels & Commerce

Universal Orlando Resort; Orlando (FL); On-site; USD 2,066,000 - 3,031,000; Part time

Benefits offered by this job

Paid internship

Housing assistance eligibility

Job summary

Universal Orlando Resort is offering an in-person OCC (DCXE/DDM) Internship in Orlando, focused on supporting digital marketing and customer engagement campaigns across email, web, and mobile channels. You will gain hands-on experience in campaign planning, operations, and performance analysis through real-world projects and mentorship.

The role emphasizes building skills in data-driven marketing, customer journeys, and industry best practices, with exposure to enterprise-scale marketing efforts

Qualifications

• Must be pursuing a Bachelor or Graduate degree at an accredited institution with senior year standing or higher.
• Transcript required upon application.
• Minimum cumulative GPA of 2.8.
• Academic or project-based experience in marketing, business, communications, or data analytics, with exposure to digital marketing or customer engagement concepts (e.g., email marketing, CRM, or customer journeys).
• Familiarity with marketing tools (e.g., Salesforce or similar platforms).
• Basic understanding of data analysis, campaign execution, and performance reporting.

Responsibilities

• Execute and optimize digital marketing and customer engagement campaigns across channels (email, web, and mobile app).
• Assist with campaign setup and deployment.
• Analyze performance and document processes.
• Collaborate with cross-functional teams.
• Contribute to customer journey initiatives and guest acquisition, engagement, and conversion efforts.
• Participate in Environmental, Health & Safety responsibilities per UO policy.

Skills

Organizational skills

Communication skills

Data analytics

Marketing concepts

Excel

PowerPoint

Salesforce familiarity

Education

Bachelor or Graduate degree (in progress)

Job description

Universal Orlando Resort is offering an in-person OCC (DCXE/DDM) Internship in Orlando, focused on supporting digital marketing and customer engagement campaigns across email, web, and mobile channels. You will gain hands-on experience in campaign planning, operations, and performance analysis through real-world projects and mentorship.

The role emphasizes building skills in data-driven marketing, customer journeys, and industry best practices, with exposure to enterprise-scale marketing efforts