Digital and Data Strategy Intern

Visit Orlando; Orlando (FL); On-site; USD 18,184 - 25,898; Part time

Job summary

Visit Orlando is seeking a Digital and Data Strategy Intern to assist in managing digital marketing efforts and data analytics. Interns will work on various projects, contributing to campaign execution and performance monitoring.

Successful candidates will gain hands-on experience in digital strategies and analytics while working in a collaborative environment. Compensation is set at $16 per hour for 20-24 hours a week, requiring enrollment in college courses.

Qualifications

• Must be enrolled in college courses.
• Must provide own housing and transportation.
• Able to work 20-24 hours per week.

Responsibilities

• Work on multiple projects with various leaders.
• Research, plan, and execute marketing campaigns.
• Monitor and report on eCRM and digital campaign performance.

Skills

Written and verbal communication skills

Attention to detail

Organizational skills

Education

Enrolled in college courses

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Job description

The Digital and Data Strategy Team drives Visit Orlando’s digital strategy, data innovation, and eNews communications. The team manages websites/app, analytics, and eNewsletters to deliver personalized content and measurable results. They also oversee data governance and leverage emerging technologies to enhance visitor engagement and support strategic goals.

Markets include US, Canada, UK/Ireland, Germany, Brazil, Colombia, and Mexico.

The Digital and Data StrategyIntern duties may include the opportunity to:

• Work on multiple projects with multiple leaders at the same time
• Involved in researching, planning, and executing global marketing campaigns
• Complete special research projects as assigned
• Work with other disciplines (areas) of the company
• Monitor and report on eCRM and digital campaign performance, website traffic, and audience engagement using analytics platforms such as GA4, DOMO, and email automation platform, Act On
• Support the accuracy and development of cards/dashboards and insights for internal stakeholders to drive data-informed decisions
• Compile member-facing eMail and website advertising reports
• Conduct market research and competitor analysis to identify trends and opportunities
• Work in an ever-changing atmosphere where each day presents a new project and learning experience

Qualifications

• Must be enrolled in college courses
• Must be able to provide your own housing and transportation
• Must be able to work in the United States
• Must be able to work between 20-24 hours a week; 3 days a week (M-TH)
• Proficient in Word, Excel, and PowerPoint

Skills

• Exceptional written and verbal communication skills
• Strong attention to detail
• Adaptable, organized, and thrive in a team (independently and collaboratively)
• Previous industry or internship experience is a bonus!

Location

Interns will be paid $16per hour, must be enrolled in classes, & must be able to work between 20-24 hours a week. (Flexibility in days/hours)