Digital Marketing Account Manager

Paradigm Digital Group; Indiana (PA); On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player is on the hunt for a passionate Digital Marketing Account Manager to join their dynamic team. This role offers the chance to work closely with experienced digital marketers and directly manage client accounts. With over 35 years of expertise in the marketing field, the company prides itself on a collaborative and supportive work environment that fosters creativity and professional growth. If you're eager to leverage your skills in SEO writing, client service, and data analysis while enjoying a relaxed office atmosphere, this opportunity is perfect for you. Join a team that values innovation and teamwork, and take your career to the next level!

Benefits

Paid Time Off

Paid Holidays

Conference Attendance

Wine Tasting Fridays

Relaxed Work Environment

Walking Distance to Restaurants

Client Travel Opportunities

Qualifications

• 7+ years of experience in digital marketing, particularly in account management.
• Strong writing skills for SEO content creation and client communication.

Responsibilities

• Manage client accounts and maintain communication via calls and emails.
• Create and manage content calendars and email marketing campaigns.
• Conduct data analysis using Google Analytics and provide monthly reporting.

Skills

Digital Marketing

SEO Writing

Google Analytics

WordPress

Email Marketing

Data Analysis

Client Service Skills

Social Media Management

Adobe Creative Suite

Technical SEO

Education

Bachelor's Degree in Marketing

Tools

Google Search Console

Moz

Ahrefs

Looker Studio

Elementor

Unbounce

Job description

Paradigm Digital Group is seeking a self-motivated, detail-oriented individual for our Digital Marketing Account Manager position. Read more about the position and apply below!

Position Overview

Paradigm Digital Group is seeking a Digital Marketing Account Manager to join our team in Fishers, IN. This position requires seven (7+) or more years of experience and offers an opportunity for growth into more significant responsibilities. You will work with an experienced team of digital marketers, video content producers, and account managers.

Our Digital Marketing Account Manager needs to have a strong understanding of how different marketing channels work together to achieve optimal performance and results. They must possess excellent writing skills for creating SEO website content and blogs, to effectively place content across client websites, email marketing and nurturing campaigns, and social media campaigns. This role is not just a job, it’s a highly collaborative position that will make you an integral part of our team. You will work directly with the CMO, VP of Marketing, and Digital Specialists while working with the Coordinators executing your social media strategies. The salary range is determined based on relevant experience, with a preference for a minimum of seven (7) years for this position. You will be directly handling client accounts and responsible for the monthly tasks, data analysis & reporting, with face-to-face interaction a few times throughout the year. Hence, client service skills are a must!

Paradigm Digital Group is a leading digital marketing agency for the transportation & logistics, vocational, trade school, career training, and education industries across North America. We are a full-service marketing agency providing our clients with website redesign, marketing strategy, local SEO, content writing, PPC, email marketing, social media management, and video production, to name a few. We are a team of 14-16 dedicated employees. PDG has over 35 years of experience. We provide our clients with expertise in all advertising and marketing disciplines.

Our relaxed work environment and our team’s work style are supportive, collaborative, and fun. We foster a team atmosphere that encourages long-term growth with our clients and company.

Responsibilities

• Maintain regular communication with multiple clients every week via phone, email and/or scheduled Zoom meetings
• Manage, collaborate and maintain a monthly content calendar schedule to publish content across marketing channels
• Research and develop relevant topics for website and social media
• Create and manage nurturing email campaigns for automated series and remarketing
• Write monthly website blogs incorporating on-page, local and technical SEO
• Complete understanding and use of Google Analytics 4, Search Console and Moz or Ahrefs platforms for data analysis
• Manage, optimize, update, and edit websites in WordPress
• Responsible for technical SEO related to websites, YouTube, and Vimeo
• Collaborate with the in-house video department to create content for use across all marketing channels
• Responsible for client monthly reporting in Looker Studio and data analysis to implement performance improvements

Job Requirements

• Able to drive to Fishers, IN office – this is not remote or hybrid
• Four-year degree, BA preferred, related to the marketing industry
• 7+ years of full-time industry experience
• Complete understanding of Google Analytics, Google Search Console and Looker Studio
• Skilled in writing and conducting on-page SEO optimization – writing is important
• Proficient with WordPress, Elementor, Unbounce (or other landing page platforms), Moz (or similar SEO platform tools)
• Proficient with Adobe Creative Suite Programs and Microsoft Office Products
• Understands the online community and can provide insight into the current platforms and any up-and-coming trends that would enhance client brand image
• Open and curious to new AI trends that are relevant to our applications

Candidate Qualities

• Desiring exposure to a digital marketing agency with multiple client brands rather than just one in-house company brand
• Prefers a smaller marketing team (14-16 people) with exposure to various marketing aspects but still enjoys being part of a larger workforce community
• Proven self-starter eager to take on new challenges independently at a fast pace while also enjoying collaborating with a team
• Strong problem-solving, organizational, and time management skills for handling multiple clients and projects
• Ability to learn quickly and multitask on multiple projects
• Acute attention to detail and a commitment to lifelong learning
• Great attitude and strong work ethic! Always do whatever it takes to get things done
• Strong verbal skills and a clear verbal reasoning style
• Interpersonal skills are essential for effective interactions with others

Why Work for Paradigm?

• We are a company with over 35 years of experience in education, vocational training, and transportation
• We have a great office setting at the back of Hamilton Town Center within walking distance of many restaurants and shops
• We offer excellent benefits, PTO, paid holidays, and an opportunity to attend conferences and travel to visit your clients.
• Our offices wind down on Friday at 3 pm after our weekly “Wine Friday” wine tasting
• Our work atmosphere is comfortable and relaxed
• We have a strong reputation in the client industries we serve and are considered one of the leading firms in our field

If you are looking for a place to grow, be creative, and collaborate with an experienced team, we want to meet you! Let’s chat!

Apply Now!

To be considered for this position, please complete the following information. We will be in touch with you soon to get to know you better!