Digital Growth Strategist (Freelance, Remote)

Digital; New Jersey; On-site; USD 83,000 - 152,000; Full time

Job summary

Digital is seeking an experienced Freelance Growth Marketing Strategist to drive digital presence, engagement, and measurable growth for a high-profile executive. The role spans SEO, AI search optimisation, website conversion, audience growth, analytics, and performance marketing.

You will test initiatives, analyse results, and recommend strategies that improve visibility, engagement, and conversion, while working independently to prioritise opportunities and report to senior stakeholders.

Qualifications

• Experience in growth marketing across multiple digital channels.
• Proven ability to identify opportunities and test initiatives.
• Strong SEO and analytics background.

Responsibilities

• Develop and execute growth strategies across digital channels.
• Identify opportunities to improve visibility, audience growth, and conversion.
• Optimise website content and user journeys to boost engagement.
• Develop SEO and AI search optimisation (AEO) strategies.
• Analyse website traffic, audience behaviour, and campaign performance.
• Support community growth and engagement on online platforms.
• Test growth initiatives across content, campaigns, and audiences.
• Provide insights and recommendations to senior stakeholders.

Skills

Growth marketing

Digital marketing

SEO

Analytics

Conversion optimisation

Audience growth

Data-driven decisions

Stakeholder communication

Job description

We are seeking an experienced Freelance Growth Marketing Strategist to support a high-profile business executive and entrepreneur in expanding their digital presence, improving audience engagement, and driving measurable growth.

This role is ideal for a versatile growth marketer who can combine strategy and execution across areas including SEO, AI search optimisation (AEO), website conversion, audience growth, community engagement, analytics, and performance marketing. The successful candidate will work independently to identify growth opportunities, test initiatives, analyse results, and recommend strategies that improve visibility, engagement, and conversion.

Responsibilities

• Develop and execute growth strategies across digital channels
• Identify opportunities to improve online visibility, audience growth, and conversion performance
• Optimise website content and user journeys to improve discoverability and engagement
• Develop SEO and AI search optimisation (AEO) strategies to strengthen digital presence
• Analyse website traffic, audience behaviour, and campaign performance to identify opportunities
• Support community growth and engagement across relevant online platforms
• Develop and test growth initiatives, including content, campaigns, and audience-building strategies
• Support paid marketing initiatives where relevant and recommend optimisation opportunities
• Provide insights, reporting, and recommendations directly to senior stakeholders.

Requirements

• Previous experience in growth marketing, digital marketing, SEO, conversion optimisation, or audience growth
• Proven experience developing and executing growth strategies across multiple channels
• Strong understanding of SEO, analytics, website optimisation, and digital funnels
• Experience using data to identify opportunities and measure performance
• Ability to work independently and manage priorities with limited supervision
• Strong communication skills with the ability to present recommendations clearly to senior stakeholders.