Digital Growth & Engagement Lead

Regional Client; Tampa (FL); On-site; USD 70,000 - 110,000; Full time

Job summary

AMIkids Inc. in Tampa, Florida, is seeking a Digital Marketing & Communications Lead to shape and execute our online presence.

You will drive social media strategy, craft compelling content, manage the website, and oversee digital fundraising campaigns to grow engagement and support for our programs. The role requires a collaborative communicator with experience in SEO, analytics, WordPress management, and paid campaigns (Google Ads), plus proficiency with Adobe Creative Suite or Canva.

Qualifications

• Bachelor’s degree in marketing, communications, digital media, or related field.
• Experience in digital marketing, communications, and social media management.
• Proven success in growing social media engagement and audiences.
• Experience with website management (WordPress or similar) and SEO.
• Familiarity with email marketing, fundraising platforms (Classy), and digital ads.
• Proficiency in Adobe Creative Suite, Canva, or other content tools.
• Strong written and verbal communication skills.
• Video and photography skills preferred.

Responsibilities

• Design and implement digital strategies to support brand awareness, audience growth, and engagement.
• Develop, write, edit, and manage content and graphics for social media channels.
• Monitor social media and website performance; prepare reports and dashboards.
• Manage AMIkids.org and affiliate Program pages with SEO and accessibility.
• Lead SEO initiatives to improve rankings and visibility.
• Launch geotargeting, text-to-donate, and other digital fundraising campaigns.
• Manage Google Ads spend and optimize campaigns for ROI.
• Collaborate with teams to find stories for engaging digital content.
• Oversee GoFundMe fundraising pages and stay ahead of digital trends.
• Assist with special projects as assigned.

Skills

Social media management

Content creation

Written communication

Verbal communication

Video production

Photography

Analytics

Education

Bachelor’s degree in Marketing/Communications/Digital Media

Tools

WordPress

Google Analytics

Google Ads

SEO tools

Adobe Creative Suite

Canva

Classy

Social media management tools

Job description

AMIkids Inc. in Tampa, Florida, is seeking a Digital Marketing & Communications Lead to shape and execute our online presence.

You will drive social media strategy, craft compelling content, manage the website, and oversee digital fundraising campaigns to grow engagement and support for our programs. The role requires a collaborative communicator with experience in SEO, analytics, WordPress management, and paid campaigns (Google Ads), plus proficiency with Adobe Creative Suite or Canva.