Digital-First Media Solutions Executive

The Post and Courier

Mount Pleasant (SC)

On-site

USD 60,000 - 100,000

Full time

5 days ago
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Job summary

The Post and Courier seeks a results-driven Multi-Media Account Executive with a digital-first sales approach to grow market share across the Charleston DMA.

This account executive will lead with digital marketing solutions spanning The Post and Courier's vast owned and operated digital products alongside extended agency offerings such as paid search, paid social and streaming video while also incorporating print and event advertising to build comprehensive, multi-product campaigns for local

Qualifications

  • College degree or equivalent sales experience required.
  • Proven track record of meeting or exceeding revenue goals.
  • Digital advertising sales experience strongly preferred.
  • Staffing or recruitment advertising sales experience is a plus.
  • Valid South Carolina driver's license and proof of insurance required.

Responsibilities

  • Meet and/or exceed monthly and quarterly digital and print sales goals within assigned territory.
  • Lead with digital marketing solutions in all client conversations, managing and growing an established account list while continually prospecting for new business.
  • Project and forecast account revenue, and monitor account spending and contract schedules to ensure commitments are fulfilled.
  • Analyze client needs to develop customized, digital-first multi-product advertising campaigns, including ad layout, design, and creative direction.
  • Create and deliver professional proposals and sales presentations, including speculative advertising materials, to prospective and current clients.
  • Maintain deep, current expertise in The Post and Courier's owned and operated digital products, extended agency offerings, and print/niche/event advertising products.
  • Provide account intelligence on account status, competitor activity, and market trends, using company research and readership data to support client proposals.
  • Communicate and collaborate with sales management, ad operations, and creative/design teams to ensure client expectations are met.
  • Maintain consistent CRM activity in HubSpot and proof advertising through the online proofing portal, adhering to Standards of Excellence.
  • Organize and prioritize workflow to meet goals and deadlines.
  • Represent The Post and Courier at company or community events as needed.
  • Perform other duties as assigned by management

Skills

Digital advertising sales
Account management
Media sales
Consultative selling
Prospecting new business
CRMHubSpot

Education

Bachelor's degree or equivalent sales experience

Tools

HubSpot CRM
Microsoft Office

Job description

The Post and Courier seeks a results-driven Multi-Media Account Executive with a digital-first sales approach to grow market share across the Charleston DMA.

This account executive will lead with digital marketing solutions spanning The Post and Courier's vast owned and operated digital products alongside extended agency offerings such as paid search, paid social and streaming video while also incorporating print and event advertising to build comprehensive, multi-product campaigns for local

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