DIGITAL CONTENT PRODUCER - WBBJ

Gray Media; Jackson (TN); On-site; USD 40,000 - 65,000; Full time

Job summary

WBBJ-TV is part of Gray Media and is seeking a Digital Content Producer to join our team. The ideal candidate will be a journalist with strong writing skills who creates news content across all digital platforms, including social media and the website.

This role requires a passion for local and national news and the ability to beat deadlines while producing engaging content. The position supports the Station's Breaking News & Severe Weather strategy and works with multiple departments on landing

Qualifications

• Experience with web design, graphic design, and photo/video editing is a plus.

Responsibilities

• Manage our WordPress-based news site and multiple social media accounts
• Write and publish daily news content, including breaking news
• Edit digital stories for accuracy, clarity, and professionalism
• Assist the Sales Department with weekly web-based ads and digital projects
• Serve as a critical checkpoint for spelling, grammar, factual accuracy, and potential libel issues
• Collaborate with multiple departments on landing pages and other digital needs

Skills

WordPress

Social media

Digital content

Editorial writing

Job description

About Gray Media

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets, serving 117 full-power television markets that collectively reach about 37% of U.S. television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About Gray Media

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets, serving 117 full-power television markets that collectively reach about 37% of U.S. television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WBBJ

WBBJ-TV is the top-rated station covering West Tennessee. WBBJ-TV broadcasts on both ABC & CBS, as well as its own streaming channel, website, and social media platforms.

Job Summary/Description

WBBJ is in search of a Digital Content Producer to join our team. The ideal candidate will be a journalist with strong writing skills who creates news content across all digital platforms. They are an innovative self-starter who beats deadlines and the competition, handles pressure, and strives to be first and best with the story. The right candidate must have a passion for local and national news and excel at writing and creating content for all digital platforms. This person works on all the Station's Digital Platforms, including all Social Media sites and the Website. The person will be required to keep the Platforms up to date and refreshed throughout their shift. This position also plays an important role in the Station's Breaking News & Severe Weather strategy.

Duties/Responsibilities

• Manage our WordPress-based news site and multiple social media accounts
• Write and publish daily news content, including breaking news
• Edit digital stories for accuracy, clarity, and professionalism
• Assist the Sales Department with weekly web-based ads and digital projects
• Serve as a critical checkpoint for spelling, grammar, factual accuracy, and potential libel issues
• Collaborate with multiple departments on landing pages and other digital needs

Qualifications/Requirements

• Experience with web design, graphic design, and photo/video editing is a plus.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.