Digital Content Lead - eCommerce & Brand Storytelling

Idea Nuova, Inc.; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Idea Nuova, Inc. is seeking a Digital Content Lead to drive content execution, asset management, brand storytelling, and eCommerce growth across our home decor and home textile brands.

This role sits at the intersection of creative, marketing, and eCommerce, partnering with Sales, Product Development, Design, and Leadership to deliver compelling digital experiences across Walmart, Amazon, Shopify, social media, and key retail channels.

Qualifications

• 3–5+ years of digital content/eCommerce experience.
• Experience managing content across Walmart, Amazon, Shopify, or similar platforms.
• Strong understanding of digital merchandising, product content, social media, and brand marketing.
• Experience with AI-powered creative tools, image editing platforms, and content generation technologies.
• Proficiency in Adobe Creative Suite, Canva, Shopify, Microsoft Office, and project management tools.
• Strong organizational and project management skills with exceptional attention to detail.
• Excellent communication and cross-functional collaboration abilities.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Experience within home décor, home textiles, consumer products, or retail industries preferred.

Responsibilities

• Lead the creation, management, and optimization of product listings across Walmart, Amazon, Shopify, and other digital platforms.
• Oversee product page content, imagery, enhanced content, and digital merchandising standards.
• Maintain consistent templates, brand presentation, and content quality across all online channels.
• Partner with Sales, Creative, and Product Development teams to support product launches and seasonal initiatives.
• Utilize AI-powered creative tools and workflows to improve efficiency, scalability, and content quality.
• Establish and maintain centralized systems for managing photography, creative assets, and digital content.
• Organize projects by brand, retailer, category, and launch timing to ensure visibility and accountability.
• Track content development timelines, photography schedules, approvals, and launch readiness.
• Maintain organized asset libraries and ensure teams have easy access to approved content and creative resources.
• Lead coordination and execution of eCommerce photography, lifestyle imagery, and digital assets.
• Partner with internal teams, overseas offices, and external vendors to source and manage creative assets.
• Leverage AI tools to create, enhance, and adapt imagery for retail, marketing, and brand initiatives.
• Monitor asset needs, revisions, approvals, and project status to ensure timely execution.
• Support the development and ongoing management of the Cozy Haven Shopify storefront.
• Maintain product uploads, digital assets, website content, and overall brand presentation.
• Collaborate with leadership and marketing teams to improve customer experience and online engagement.
• Serve as a champion for AI-powered creative tools and workflow optimization across the organization.
• Research, test, and recommend emerging technologies that improve efficiency, creativity, and scalability.
• Participate in ongoing training and share best practices with cross-functional teams.
• Help identify opportunities where AI can enhance content creation, design, organization, and digital execution.

Skills

Digital content

eCommerce

Creative operations

AI tools

Adobe Creative Suite

Shopify

Canva

Project management

Cross-functional collaboration

Communication

Tools

Adobe Creative Suite

Canva

Shopify

Microsoft Office

Project management tools

Job description

Idea Nuova, Inc. is seeking a Digital Content Lead to drive content execution, asset management, brand storytelling, and eCommerce growth across our home decor and home textile brands.

This role sits at the intersection of creative, marketing, and eCommerce, partnering with Sales, Product Development, Design, and Leadership to deliver compelling digital experiences across Walmart, Amazon, Shopify, social media, and key retail channels.