Digital Commerce Marketing Tech Lead – Growth & Findability

Monster Energy APAC; Corona (CA); On-site; USD 101,000 - 135,000; Full time

Benefits offered by this job

Competitive total compensation

Job summary

Monster Energy, based in Corona, CA, seeks a Sr Mgr, Digital Commerce Marketing Technology to lead the marketing technology and media engine behind MEC’s fastest-moving digital commerce channels. This role drives strategy to make products discoverable and shoppable across social channels, search engines, and retailer paths, including AEO/GEO initiatives.

You will also lead the myCoke B2B marketing and media strategy end-to-end, building the digital roadmap with platform owners, aligning MEC

Qualifications

• 3–5 years of experience in Retail Media
• 3–5 years of experience in Digital Commerce
• Experience with TikTok Shop and B2B marketing campaigns
• Understanding of digital media and MS platforms

Responsibilities

• Lead marketing technology and media engine for MEC’s digital commerce channels (TikTok Shop, etc.)
• Own strategy to make products discoverable and shoppable across social, search, and retailer paths
• Lead digital marketing and media for myCoke B2B platform and roadmap with platform owners
• Define and deliver B2B funnel scorecard across findability, consideration, conversion, loyalty
• Manage partnerships with vendors, agencies, and creators; align with cross-functional teams

Skills

Retail Media

Digital Marketing

Omnichannel experience

Microsoft Office

LLMs for projects

TikTok Shop experience

Education

Bachelor’s Degree in Business/Digital Marketing/related field

Tools

Microsoft Office

Job description

Monster Energy, based in Corona, CA, seeks a Sr Mgr, Digital Commerce Marketing Technology to lead the marketing technology and media engine behind MEC’s fastest-moving digital commerce channels. This role drives strategy to make products discoverable and shoppable across social channels, search engines, and retailer paths, including AEO/GEO initiatives.

You will also lead the myCoke B2B marketing and media strategy end-to-end, building the digital roadmap with platform owners, aligning MEC