Digital Campaign Coordinator

W4 Performance Ad Network; Los Angeles (CA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Beautiful office in Sunny SoCal with a

fully stocked kitchen

Company sponsored outings

Job summary

W4 Performance Ad Network in Los Angeles seeks an experienced Digital Campaign Coordinator to support our internal media buying initiatives, focusing on programmatic, native, and paid social campaigns.

You will manage, grow, and optimize user acquisition programs, analyze data, and apply insights from A/B tests to improve performance. If you're detail-oriented, quick to learn, and thrive in a collaborative, mentorship-driven environment, join our team in sunny SoCal.

Qualifications

• Ability to analyze campaign data and identify trends.
• Experience manipulating campaign data with Excel pivot tables.
• Experience with performance-based marketing such as lead generation or direct response.
• Google Adwords Certification or similar.
• Some copywriting experience.

Responsibilities

• Support internal digital media buying initiatives across programmatic, native, and paid social.
• Analyze campaign data and iterate based on data-driven insights.
• Plan, execute, and optimize campaigns from conception to completion.
• Collaborate with team to improve best practices and testing strategies.

Skills

Data analysis

Pivot tables (Excel)

Performance marketing

Google Adwords Certification

Copywriting experience

Tools

Pivot tables (Excel)

Job description

W4 was founded by affiliate marketing veterans known for integrity, ingenuity, and innovative advertising solutions. We are an industry leader in providing results-based advertising solutions to an ever growing suite of advertisers, and traffic monetization solutions for its many publishing partners. Our company culture fosters a collaborative work environment focused on mentorship, professional development, and innovation.

Job Description

W4 is looking for an experienced Digital Campaign Coordinator to join our all-star media team. Our business is expanding and we are looking for someone to aid in our internal digital media buying initiative to manage, grow, and optimize user acquisition programs, with a primary focus on programmatic media buying, native advertising, and paid social advertising.

This job might be for you if:

You enjoy creating marketing campaigns from start to finish. From pre-campaign tasks, campaign execution, and analyzing the data to improving through A/B testing.

You pay attention to all of the details. As far as you’re concerned, anything worth doing is worth doing right, every single time.

You think on your feet. You like learning new things, and you can learn quickly. When best practices change, you know how to roll with the punches.

You enjoy solving problems. You love taking on difficult challenges and finding creative solutions and can move quickly and pivot based on what the data says.

Qualifications

You’re Good at or Have Interest in:

Working with data and identifying trends

Manipulating campaign data with Microsoft Excel, specifically pivot tables

Performance based marketing such as lead generation or direct response

Extra Awesome:

Have Google Adwords Certification or similar

Some copywriting experience

Additional Information

Benefits and Perks

Friendly, fun, and dynamic work environment

Beautiful office in Sunny SoCal with a fully stocked kitchen

Company sponsored outings

W4 provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Local candidates only, no telecommuting. Must be legally authorized to work in the U.S.
Job Type: Full-time