Digital Advertising Specialist

Meetsocial; California; Remote; USD 60,000 - 100,000; Full time

Job summary

Join a forward-thinking company as a Digital Marketing Specialist, where you'll oversee and optimize digital ad campaigns across multiple platforms. This role involves developing media strategies, conducting marketing research, and collaborating with teams to ensure campaign success. If you thrive in a dynamic environment and have a passion for digital marketing, this is the perfect opportunity for you to elevate your career in the advertising industry.

Qualifications

• 3-4 years of experience in digital marketing with a focus on paid ad campaigns.
• Proven ability to manage multiple projects in a remote work setting.

Responsibilities

• Oversee digital ad campaigns across platforms like Meta, Google, and TikTok.
• Develop media strategies including budget allocation and audience targeting.

Skills

Digital Marketing

Social Media Advertising

E-commerce Knowledge

Marketing Research

Client Communication

Campaign Management

Job description

Get AI-powered advice on this job and more exclusive features.

This range is provided by Meetsocial. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Meetsocial

HRBP at Feishu Digital Technology (Shanghai) Co., Ltd.

Responsibilities include:

1. Oversee and optimize digital ad campaigns across platforms like Meta, Google, TikTok, LinkedIn, and X, ensuring they meet client KPIs.
2. Develop and execute media strategies, including budget allocation, audience targeting, and performance forecasting.
3. Conduct marketing research to refine strategies and improve campaign effectiveness.
4. Manage campaigns, troubleshoot platform issues, and analyze performance data for improvements.
5. Assist sales teams in pitching to clients, presenting media plans, and maintaining client communication.
6. Collaborate with internal teams to streamline execution and maximize results.
7. Conduct weekly client check-ins, provide campaign updates, and coordinate cross-functional efforts.
8. Provide regular reports and insights, including quarterly performance reviews and optimization recommendations.

Qualifications & Requirements include:

1. 3-4 years of digital marketing experience managing paid ad campaigns.
2. Understanding of e-commerce, app acquisition, or gaming industries.
3. Expertise in social media advertising and third-party data platforms.
4. Ability to create and present media strategies and plans.
5. Experience in marketing research to inform campaigns.
6. Ability to pitch strategies and draft reports independently.
7. Capability to handle multiple projects simultaneously.
8. Proactive team player, thriving in remote work environments.

Note: After the Los Angeles office setup, remote work will transition to offline work by year's end.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Advertising

Industries

Advertising Services

Referrals can increase your chances of interviewing at Meetsocial by 2x.

Get notified about new Advertising Specialist jobs in Los Angeles County, CA.