Digital Advertising Manager (Remote, Sacramento)

Blacksmith Agency LLC; Sacramento (CA); Remote; USD 90,000 - 120,000; Full time

Job summary

Blacksmith Agency is seeking a Digital Advertising Manager to own paid media for B2B and growing-brand clients. You will shape strategy, manage budgets and bids, and articulate the numbers on client calls.

Remote role for US/Canada/South Africa, requiring 3+ years in Google Ads and Meta, agency experience, and clear English on live calls. You will drive campaign growth and client success.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built and optimized campaigns.
• Proven ROAS/CPA/pipeline improvements with real client results.
• Agency experience across multiple clients simultaneously.
• Fluent English with US clients on live calls.

Responsibilities

• Own paid media for B2B and growing-brand clients across Google, Meta, LinkedIn, and Microsoft.
• Plan budgets, bids, targeting, testing, and pausing underperforming campaigns.
• Set up conversion tracking, attribution with GA4, Tag Manager, and pixels.
• Develop 90-day and quarterly roadmaps and present results on calls.
• Drive account growth through retention and upsell.

Skills

Paid media management

Agency experience

English communication

ROAS optimization

Tools

GA4

Google Tag Manager

Pixels

Microsoft Advertising

LinkedIn Ads

Meta Ads

Google Ads

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Digital Advertising Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.