Paid Media Manager (Remote, Charlotte)

Blacksmith Agency; Florida; Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Media Manager to own paid media for a portfolio of B2B and growing-brand clients. You will steer the strategy, allocate budgets, and explain the rationale on calls with clients.

You will manage campaigns across Google, Meta, LinkedIn, and Microsoft Ads, optimize ROAS, and build 90-day roadmaps. This is a remote role with US, Canada, and SA clients.

Qualifications

• 3+ years hands-on in paid search across Google Ads and Meta.
• Proven ROAS/CPA improvements with client results.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop the 90 day and quarterly roadmap for each client, and narrate the numbers on calls.
• Account growth: retention, upsell and long-term relationships.

Job description

Blacksmith Agency

• Marketing


• Full time


• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.


• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.


• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.


• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.


• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.


• A record of moving ROAS, CPA or pipeline numbers you can walk us through.


• Agency experience across several clients at once.


• Clear spoken English with US clients on live calls.