Digital Account Manager

Colonial Group; St. Louis (MO); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

30% associate discount across brands

401k and health benefits from day one

Get paid when you want

Job summary

Caleres is seeking a Digital Account Manager in St. Louis, MO to develop and manage merchandising strategies that boost product visibility and conversion. You will collaborate across marketing, product development, and supply chain to unify messaging and drive sales.

Responsibilities include managing Amazon listings, reporting performance, and optimizing brand pages to enhance shopper engagement. This role requires a business degree and SAP experience, with a focus on results and collaboration.

Qualifications

• Bachelor’s degree in Business related field.
• Digital Sales/Sales Management experience.
• Experience in department stores or independent/specialty stores preferred.
• Problem solving mindset and analytical skills.
• SAP experience preferred.

Responsibilities

• Develop and execute merchandising strategies that enhance product discoverability and conversion rates.
• Collaborate cross-functionally with marketing, media, product development, and supply chain to ensure consistent messaging and branding.
• Provide regular reporting to internal teams and retail partners on merchandising effectiveness, forecasts, and growth opportunities.
• Monitor KPIs like sales velocity, inventory turnover, and advertising ROI to adjust merchandising and planning strategies.
• Manage product assortments and catalog structures on Amazon Vendor Central; optimize listings and implement storefronts and brand pages.

Skills

Digital Sales/Sales Management

Analytical mindset

Sales reporting

Education

Bachelor’s degree in Business related field

Tools

SAP

Job description

Join our dynamic and thriving footwear company as a Digital Account Manager in St. Louis, MO where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning.

What will you be doing?

• Develop and manage: Develop and execute merchandising strategies that enhance product discoverability and conversion rates.
• Implement strategies: Cross funcitionally collaborate with marketing, media, product development, and supply chain teams to ensure product discoverability and consistency in messaging and branding.
• Sales communication: Provide regular, insightful reporting to internal teams and retail partners highlighting merchandising effectiveness, sales forecasts, and growth opportunities.
• Strategic partnership: Monitor key performance indicators (KPIs) such as sales velocity, inventory turnover, and advertising ROI to adjust merchandising and planning strategies.
• Customer Experience: Manage product assortments and catalog structures on Amazon Vendor Central. Optimize product listings including titles, descriptions, bullet points, images, and A+ content to improve search rankings and shopper engagement. Implement Amazon storefronts and brand pages to create a compelling shopping experience.

Perks you will enjoy!

• Our Shoe Discounts: No matter your style, we’ve got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands
• Benefits that Start Day One: To learn more details about our total rewards including 401k, health benefits and PTO, visit yourcaleres.com
• Get Paid When You Want: Access your money as you earn it and request your earnings before payday
• Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates
• Relaxed Dress Code: At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet!
• Site Perks: Full access to our onsite gym, Starbucks, Grab and Go Market, and free parking located in the convenient area of downtown Clayton, MO

Qualifications that make you the perfect fit!

• Bachelor’s degree in Business related field
• Digital Sales/Sales Management experience
• Previous sales experience preferably in department stores, and/or independent/specialty stores.
• Problem solving mindset, analytical skills
• SAP experience preferred

#LI-AP1