Developer Marketing Manager

Meta; Menlo Park (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

Meta seeks a Developer Marketing Manager in Menlo Park, CA to lead marketing for Meta AI platform adoption among enterprise developers. You will craft campaigns, assets, and events while coordinating with product, partnerships, and content teams to accelerate platform adoption and developer engagement.

The role emphasizes rapid GenAI market movement, operational execution, and long-term strategic planning to grow the Meta AI ecosystem with openness and innovation.

Qualifications

• Experience building and executing marketing plans in GenAI/LLM space.
• Experience creating developer-focused marketing assets and events.
• Ability to manage multiple initiatives with internal and external partners.

Responsibilities

• Build and execute the Meta AI platform marketing plan for enterprise developers.
• Deliver developer assets to drive awareness and adoption of Meta's AI Solutions for developers.
• Oversee and manage creative, strategy and operations agencies for campaign design, production, and digital content.
• Plan and execute developer events, digital campaigns and other activations.
• Collaborate with cross-functional teams including product marketing, partnerships, events, brand, communications, legal and privacy.

Skills

Marketing strategy

Campaign management

Cross-functional collaboration

Content creation

Analytics / performance analysis

AI / GenAI understanding

Job description

# Developer Marketing ManagerMenlo Park, CA+2 locationsArtificial Intelligence+ 3 moreApply nowAt Meta, we believe AI transforms how people and businesses connect and grow. Meta's success and a good developer experience is key to enabling developers on open source platforms. We aim to cultivate and maintain a healthy generative AI developer ecosystem that embodies and facilitates openness and innovation. Meta is seeking an audience marketing manager to help us grow the awareness, adoption, and sentiment of Meta's AI solutions with developers across the ecosystem, including enterprises. A successful candidate must have experience in building and executing marketing plans in the rapidly moving GenAI and LLM space. The ideal candidate will combine strong capability in operational day-to-day execution as well as the longer-term strategic planning to make the Meta AI ecosystem successful.---## Developer Marketing Manager Responsibilities* Build and execute the Meta AI platform marketing plan for enterprise developers* Deliver developer assets to drive awareness and adoption of Meta's AI Solutions for developers* Oversee and manage creative, strategy and operations agencies for strategy & design development, campaign production & implementation, and digital content production* Plan and execute developer events, digital campaigns and other relevant activations* Collaborate with cross-functional teams including product marketing, digital marketing, partnerships, events, brand, communications, legal, privacy and others* Provide regular business and scorecard updates* Collaborate with developer relations, product, and content teams to create technical marketing assets such as tutorials, case studies, developer guides, and event content that accelerate platform adoption* Leverage AI-integrated workflows to accelerate content development, audience segmentation, and campaign performance analysis