Developer Growth & GTM Lead

Socure

United States

Remote

USD 120,000 - 190,000

Full time

14 days+

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Benefits offered by this job

Health coverage

Parental leave

401k

Life Insurance

PTO

100% Remote

WFH Allowance

Deskpass

Mental Health Support

Learning & Development

EAP

Fertility Provider

Personal Legal Support

Job summary

Socure seeks a Developer Marketing Lead to own positioning and GTM for developers and technical buyers. You will bridge Product, Engineering, and field to drive the developer funnel from awareness to activation and retention.

The role requires translating AI-driven identity and fraud capabilities into credible technical content, plus building enablement like guides, API playbooks, and sandbox environments to speed value realization.

Qualifications

6–8 years of B2B marketing experience with focus on developer marketing or API/platform products.
Strong ability to translate AI-driven identity/fraud capabilities into technical content for engineers.
Experience partnering with Product and Engineering to embed data and insights into developer narratives.

Responsibilities

Define and execute a developer marketing strategy across API and platform products.
Develop ICPs, value propositions, use cases, and competitive positioning for engineers and technical decision-makers.
Own developer content programs: blogs, docs, demos, webinars, and conference presence.
Partner with GTM to build campaigns that generate pipeline from technical audiences.
Track KPIs for developer signups, API activations, and conversion.