Demand Generation Specialist

LHH; United States; On-site; USD 60,000 - 114,000; Part time

Job summary

LHH recherche un Demand Generation Specialist pour son client SaaS B2B dans le secteur de l'éducation. Ce rôle implique le développement de stratégies de génération de leads et l'optimisation des campagnes marketing sur divers canaux. Le candidat idéal aura un diplôme en marketing et de l'expérience en digital marketing, spécifiquement dans le secteur de l'éducation.

Qualifications

• 2-4 years of experience in demand generation or digital marketing.
• Familiar with educational or EdTech industries.
• Experience using automation and CRM tools.

Responsibilities

• Develop and execute multi-channel demand generation campaigns.
• Analyze and report on campaign performance using data.

Skills

Demand Generation

Digital Marketing

Data Analysis

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

Hubspot

Salesforce

Marketo

Job description

Job Summary: We are working with a B2B SaaS client in the education space that is looking to ad to their team. You will be responsible for creating and implementing strategies to generate high-quality leads, nurture prospects, and drive conversions.

Key Responsibilities:

• Develop and execute multi-channel demand generation campaigns to drive qualified leads and pipeline growth.
• Create and optimize targeted email marketing, paid advertising, content marketing, and social media campaigns.
• Analyze and report on campaign performance, using data to optimize and improve future efforts.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in demand generation, digital marketing, or a similar role in a B2B SaaS environment.
• 2-4 YOE
• Automation and CRM tools: Hubspot, Salesforce, Marketo
• EDUCATION or EDTECH EXPERIENCE A MUST

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing

• Industries

  Marketing Services

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