Demand Generation Manager

LHH; Nashville (TN); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Job summary

A leading marketing firm in Nashville is seeking a Demand Generation Manager to develop and execute integrated marketing strategies. The ideal candidate will have over 5 years of B2B experience and a proven record in managing campaigns. Key responsibilities include driving pipeline growth through digital channels, analyzing performance metrics, and collaborating with teams to enhance brand visibility. This full-time role offers competitive benefits including medical and vision insurance.

Qualifications

• 5+ years of B2B demand generation experience, ideally in high-growth or professional services.
• Proven track record managing multi-channel campaigns that drive measurable results.
• Strong knowledge of digital marketing tactics (SEM, paid social, email, events).

Responsibilities

• Own multi-channel marketing campaigns to generate and nurture high-quality leads.
• Manage paid advertising focusing on ROI and lead quality.
• Oversee email marketing and social media strategy.

Skills

B2B demand generation experience

Managing multi-channel campaigns

Digital marketing tactics

HubSpot proficiency

Salesforce proficiency

WordPress proficiency

Google Analytics proficiency

Analytical skills

Creative problem-solving

Communication skills

Job description

Demand Generation Manager

Type: Full Time

Are you a hands-on, data-driven marketer passionate about driving pipeline growth? We’re seeking a Demand Generation Manager to develop and execute integrated strategies across digital, email, paid media, events, and social channels. In this role, you’ll:

• Own multi-channel marketing campaigns to generate and nurture high-quality leads.
• Manage paid advertising (search, social, retargeting) with a focus on ROI and lead quality.
• Oversee email marketing, social media strategy, and event support from planning to follow-up.
• Develop compelling content and sales assets tailored to key audiences.
• Analyze campaign performance using HubSpot and analytics tools, optimizing for measurable results.
• Leverage AI tools for campaign optimization and process automation.
• Collaborate with cross-functional teams and manage external vendors as needed.

What We’re Looking For

• 5+ years of B2B demand generation experience, ideally in high-growth or professional services.
• Proven track record managing multi-channel campaigns that drive measurable results.
• Strong knowledge of digital marketing tactics (SEM, paid social, email, events).
• Proficiency with HubSpot, Salesforce, WordPress, and Google Analytics.
• Analytical, creative, and comfortable experimenting with new marketing technologies.
• Excellent communication and collaboration skills.

Why Join?

• Thrive in a fast-paced, collaborative environment.
• Be part of a team that values integrity, growth, and winning together.
• Opportunity to innovate and make a direct impact on company growth.

Benefits

• Medical insurance
• Vision insurance
• 401(k)

Equal Opportunity Employer

We welcome applicants from all backgrounds and experiences.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Public Relations

Industries

Business Consulting and Services