Demand Gen Specialist: Multichannel Pipeline Architect

Bloomberg BNA; Arlington (TX); On-site; USD 70,000 - 90,000; Full time

Job summary

Bloomberg BNA is seeking a Demand Generation Specialist to execute and optimize multichannel campaigns that drive pipeline and bookings. This role involves close collaboration with Sales and Marketing stakeholders to contribute to revenue goals.

The ideal candidate will have a Bachelor's degree in Marketing, along with 5-7 years of relevant experience. Strong analytical skills and experience with campaign performance metrics are essential.

Qualifications

• 5-7 years of marketing or related experience.
• Proven experience executing demand generation campaigns.
• Strong analytical skills to inform targeting and campaign optimization.

Responsibilities

• Execute end-to-end demand generation campaigns.
• Analyze customer segments and campaign performance data.
• Manage campaign timelines and budgets.

Skills

Campaign management

Analytical skills

Collaboration

Data-driven insights

Education

Bachelor's degree in Marketing or related field

Job description

Bloomberg BNA is seeking a Demand Generation Specialist to execute and optimize multichannel campaigns that drive pipeline and bookings. This role involves close collaboration with Sales and Marketing stakeholders to contribute to revenue goals.

The ideal candidate will have a Bachelor's degree in Marketing, along with 5-7 years of relevant experience. Strong analytical skills and experience with campaign performance metrics are essential.